Other News

Matt Richman on Learning to Sell Out of Home

Today Billboards for Education Founder Matt Richman talks about how he learned to sell out of home. How did you sell ad space? Early on it was me.  I was working full time and it would be midnight and the kids would be in bed and I’d be emailing businesses […]

New Tradition Acquires Nine Chicago Spectaculars Plus Real Estate From Victor Signs

New York, NY – April 3, 2023 – New Tradition, an independent Out-of-Home media company with premier displays in the nation’s largest markets, enhances its Chicago billboard presence with their latest acquisition from Victor Signs of Chicago. The purchase includes Victor’s two massive wall spectaculars along the Eisenhower Expressway, both […]

Magna Projects US Out of Home Growth of 6% in 2023

Magna projects US out of home growth of of 6.3% in 2023 due to digital and programmatic innovations and the resilience of local advertising.  The growth forecast has been reduced slightly due to recession concerns.  Cinema advertising will make a strong recovery off a small base as post-covid audiences return […]

Company of the Day – Zalla Outdoor

Company: Zalla Outdoor Markets: Kentucky Headquarters: 2333 Anderson Road, Crescent Springs, KY  41017 Phone: 859-250-8793 Email: shannon@zallaoutdoor.com Zalla Outdoor operates a digital billboard on I-75 in Northern Kentucky just over the Ohio River from Cincinnati.  The sign is on the most heavily traveled interstate in the Cincinnati/Northern Kentucky area and gets 284,452 […]

5th Circuit Court Affirms Austin Ruling

On March 30, 2023, the Fifth Circuit Court of Appeals ruled 2-1 that Austin’s sign code is constitutional.  In April 2022 the US Supreme Court ruled on the case and remanded it in part back to the 5th Circuit Court which heard new arguments in September 2022. Here is a […]

Two Out of Home Stocks Up, One Down in 1Q 2023

Two US out of home stocks were up and one US out of home stock was down in the first quarter of 2023.  Clear Channel Outdoor rose 14% on news of the Switzerland sale.  You’ll notice that Clear Channel Outdoor fluctuated wildly during the 1st quarter.  It has extremely high […]

Lindmark Outdoor Media Unveils New Brand Identity Reflecting Its Varied Business Offerings and Expansion of its Printing Services Divisions

NORMAN, OK. – Today, Lindmark Outdoor Media (“Lindmark”) unveiled its new brand identity to reflect its various business offerings under a single umbrella, coinciding with the expansion of its digital printing divisions.  Until now, Lindmark conducted its outdoor advertising as Lindmark Outdoor and Lindmark Outdoor Media, and Lindmark’s billboard and […]

Fotofetch Shot of the Week

FotoFetch shoots photos of everything and has become an OOH Industry Standard for getting the photo you need exactly when you need it.  Drone photos yes, Pro Photographers yes, even cell phone photos when you need them. We do the gamut from transit shoots to rural billboards yes. FotoFetch is […]

Company of the Day: Wolverine Sign Works

Company:  Wolverine Sign Works Markets:  Michigan, Indiana, Ohio Headquarters:  923 Bradley Street, Owosso, Michigan  48867 Phone:  800-535-7446 Email: info@wolverinesign.com Wolverine Sign Works was founded in 1916 by two traveling salesman who decided to start a sign rental company.  They borrowed against their life insurance and since Michigan was the wolverine state they called the company […]