We heard from Randy Burkett of Burkett Outdoor Media after our article last week on Matt Hinkle being elected to his local City Council. Read your article where Matt is now on the Oklahoma City Council. I ran for City Council in Amarillo Texas in 2016. I won 52% of […]
Welcome back to SignBird’s Location of the Week! This week, we’ve got a special feature for you all – a project we can’t wait to share! This billboard comes to us from the Taz Anderson Media Group, located in Atlanta, Georgia. Boasting a monthly impressions count of almost 19 […]
Company: 4R Outdoor Markets: Texas, Florida Address: Houston, Texas Email: ops@rrrrinvestments.com Phone: 850-860-4425 4R outdoor is a family owned business based on Houston Texas. The company’s executive team has over 100 years developing, permitting and building billboard sites in the United States. The firm is run by Barbara Roberts and […]
By Tony Hull, President, YESCO Financials Solutions There were no bank failures in the United States in 2021 or 2022. The last time we went two years with no failures was 2005 and 2006. For those connected to the banking industry, it was pretty alarming to see the 2nd and […]
A Billboard Insider reader writes with the following question: “Would it be possible to find any case where a billboard real estate tax was based on earnings, but was overturned by a federal or state government?” The short answer is “no,” I’m not aware of any federal or state cases […]
Over the weekend, Meadow Outdoor surprised 14 young women who are teammates and soon to be graduates on the University of Oregon Acrobatics and Tumbling team. After a Friday night home victory on their Senior night at their last home meet, the families gathered together Saturday morning and watched as […]
Company of the Day: 405 Lease Me Market: Central Oklahoma Phone: 405-LEASEME Email: don@abernathyagency.com 405 Lease Me operates a billboard plant with 165 faces spread throughout Central Oklahoma. Locations include the communities of Shawnee/McCloud, Chandler, Clinton, El-Reno, Midwest City, and Kingfisher. The company is owned by Billboard 4U, LLC. […]
Annual advertiser contracts are renewed 52 weeks a year. I am surprised by the number of OOH sales reps who wait to engage annual advertisers until just a month or two prior to renewal. Annual advertisers require (at minimum) active servicing every 4 to 5 weeks. Using “checking in” as […]
A highlight of each OAAA Geopath show is hearing Solomon Partners Mark Boidman pontificate on the media landscape. “Price matters,” he said at the 2023 OAAA/Geopath OOH Media Conference, “The reality is out of home media is the best bank for the buck…it is inexpensive.” Here’s the slide Boidman showed […]
Invest in Our Planet This Earth Day OAAA and EarthDay.org have teamed up once again to launch a national out of home (OOH) PSA campaign for Earth Day. By downloading and sharing this creative, developed by Extra Credit Projects, you can use the power of OOH to grab attention and […]
