Other News

Vistar Media and Place Exchange Enable Mediation for Digital Out-of-Home

Market leaders partner to enable unified auctions and streamlined programmatic access for media owners October 10, 2022 09:00 AM Pacific Daylight Time NEW YORK–(BUSINESS WIRE)–Two of the leading programmatic platforms for digital out-of-home (DOOH) – Vistar Media and Place Exchange – today announce mutual support for each other’s mediation solutions to enable unified auctions […]

SignBird Tuesday Tip – What is the Best Location to Fly?

One of the questions our Account Manager, Courtney Ericson, gets asked the most is ‘What is the best location to start with when working on your first SignBird Marketing Package’? We’ve teamed up with Courtney to help figure out where to start! Courtney suggested the following three options as starting […]

Company of the Day – R&R Outdoor

Company:  R&R Outdoor Markets:  Tennessee, North Carolina, Georgia, Alabama Address: 3146 St Elmo Ave, Chattanooga, TN  37408 Phone: 423-752-2277 R&R Outdoor operates a billboard plant in Tennessee, Alabama, Georgia and North Carolina.  The plant includes static billboards, tri-visions and digital billboards. R&R was formed in 1999 and is owned by […]

Pete Hautem On Why He Enjoys Out of Home

I’ve been in the business since before a lot of you were born, I’ve seen a ton of changes. In 1978, our medium hadn’t even hit $1 billion in revenue. In fact, it was a few hundred million shy of that number. The 2022 forecast is well over $8 billion. […]

JC Decaux Helps Cafes Joyeux

  A feel good story for Monday.  Yesterday Billboard Insider read that Cafes Joyeux, a  French cafe chain which hires people with mental disabilities and autism, is opening a branch in New York City in 2023.  The chain was started by a couple of entrepreneurs who were approached one day […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Premiere/Art Outdoor

Company: Premiere/Art Outdoor Advertising Markets:  Montana Address: 623 Mountain View Drive, Bozeman, MT  59718 Email: mclyde21@gmail.com Phone: 406-599-5909 Premiere Outdoor operates a 192 face out of home plant in the following markets: Missoula, Great Falls, Helena and Bozeman.  The company was formed in 1990. How did Premiere get involved in the out of home business? […]

Billboard Insider Classifieds October 8, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Selling Contract Renewals Faster

Just like the pumpkin spice lattes, contract renewal time is here. Begin the conversation with your client no later than 90 days before the end of the contract, allowing time for the process and, if need be, time to get the unit(s) back in inventory. Clients make up their mind […]

Selective Structures Turns 20!

Congratulations to Selective Structures! With billboards, scoreboards and custom sign work jobs found all over the United States, Canada, Puerto Rico, Turks & Caicos, Nigeria & even the West Indies, Selective Structures had been blessed with booming business over these last 20 years. Their customers  have included NASCAR, one of […]