After the 2020 Year of Covid, followed by the Insurance at the Capital and Winter Storm Uri in 2021, 2022 turned out to be a pretty good year for the billboard industry, from a business and legal standpoint. For most of the year, operators and investors enjoyed robust acquisitions of […]
Other News
Beloved Former OOH Executive David Schuenemeyer Has Passed Away
By Jim Matalone Long time outdoor advertising executive, David Schuenemeyer passed away this past week at the age of 71 while fighting his second battle with cancer. David’s outdoor career started with Creative Displays in Lexington, Kentucky in the late 70’s. During his time with Creative, David worked in several […]
Lamar and OUTFRONT Up and Clear Channel Outdoor Down in 4Q 2022
Lamar and OUTFRONT outperformed the market during the fourth quarter of 2022 while Clear Channel Outdoor lagged. Lamar was up 14%, OUTFRONT was up 10%, the S&P 500 was up 7% and Clear Channel Outdoor declined 23%. Delays in the sale of Clear Channel Europe and concerns about how a […]
Company of the Day – Street Level Media
Company: StreetLevel Media Headquarters: 1901-Kent Street, Suite-J, Wilmington, NC 28403 Market: North Carolina Phone: 910.323.9306 Email: info@streetlevelmedia.com Streetlevel Media is a mobile outdoor advertising company based in North Carolina that specializes in transit (bus) advertising and mobile billboards partnering with delivery fleets. Started in 2005 by former radio broadcasters Weyher […]
Anna Bager’s Out of Home Issues to Watch in 2023
On today’s podcast OAAA President and CEO Anna Bager talks about the top stories of 2022, issues to watch in 2023 and new initiatives for independent out of home companies. What are some out of home stories to watch in 2023? Keeping an eye on the economy…I have a […]
Lou McDermott on the Lamar/Tyler Outdoor Tulsa Asset Purchase
Kalil & Co. announced today of Lamar Outdoors’ purchase the Tulsa based assets of Tyler Outdoor. Billboard Insider reached out to Lou McDermott of Kalil & Co. for more detail on the acquisition. Lou, so how did this deal come together? Kalil and Tyler have worked closely for several decades. […]
Choice Media Acquires Mesa Signs in Oklahoma
Mesa Advertising, which provides billboard advertising in Elk City, OK and Clinton, OK, sold to Choice Media effective January 1, 2023. Choice Media, owned by Brad and Kristie Tooley of Canyon, TX., will celebrate its 31st anniversary this year. “We continue to be blessed with growth in our billboard company […]
OOH Advertising Has Highest Levels of Consumer Recall Versus Other Media Channels
OOH Ad Recall Tops Live/Streaming TV, Podcasts, Radio, Print & Online Executions Jan. 4, 2023 (WASHINGTON & NEW YORK) – The Out of Home Advertising Association of America (OAAA), the national trade association for the entire out of home (OOH) media ecosystem, has partnered with leading financial advisory firm Solomon […]
Company of the Day: Spider Billboards
Company: Spider Billboards Markets: Puerto Rico Address: Antosanti St. #1500 Ciudadela, Suite 1521. San Juan, P.R. 00912 Email: salim@spiderbillboards.com Phone: 787-649-5962 Spider Outdoor is a family run firm which operates 14 digital billboards and wallscapes in San Juan Puerto Rico. Salim Merceb is the company’s President. [wpforms id=”9787″] Paid Advertisement
Andrea Messimer, Media Legend, Passes Away Unexpectedly
Friends and family bid a sad farewell to a cherished mother, sister, daughter, friend, author, entrepreneur, and legend as Andrea Messimer passed away unexpectedly at her home in Lakewood Ranch, Florida. Long known for her outstanding work in the out-of-home (OOH) and digital advertising verticals, Andrea’s loss is reverberating coast-to-coast […]