Other News

Company of the Day – Zalla Outdoor

Company: Zalla Outdoor Markets: Kentucky Headquarters: 2333 Anderson Road, Crescent Springs, KY  41017 Phone: 859-250-8793 Email: shannon@zallaoutdoor.com Zalla Outdoor operates a digital billboard on I-75 in Northern Kentucky just over the Ohio River from Cincinnati.  The sign is on the most heavily traveled interstate in the Cincinnati/Northern Kentucky area and gets 284,452 […]

5th Circuit Court Affirms Austin Ruling

On March 30, 2023, the Fifth Circuit Court of Appeals ruled 2-1 that Austin’s sign code is constitutional.  In April 2022 the US Supreme Court ruled on the case and remanded it in part back to the 5th Circuit Court which heard new arguments in September 2022. Here is a […]

Two Out of Home Stocks Up, One Down in 1Q 2023

Two US out of home stocks were up and one US out of home stock was down in the first quarter of 2023.  Clear Channel Outdoor rose 14% on news of the Switzerland sale.  You’ll notice that Clear Channel Outdoor fluctuated wildly during the 1st quarter.  It has extremely high […]

Lindmark Outdoor Media Unveils New Brand Identity Reflecting Its Varied Business Offerings and Expansion of its Printing Services Divisions

NORMAN, OK. – Today, Lindmark Outdoor Media (“Lindmark”) unveiled its new brand identity to reflect its various business offerings under a single umbrella, coinciding with the expansion of its digital printing divisions.  Until now, Lindmark conducted its outdoor advertising as Lindmark Outdoor and Lindmark Outdoor Media, and Lindmark’s billboard and […]

Fotofetch Shot of the Week

FotoFetch shoots photos of everything and has become an OOH Industry Standard for getting the photo you need exactly when you need it.  Drone photos yes, Pro Photographers yes, even cell phone photos when you need them. We do the gamut from transit shoots to rural billboards yes. FotoFetch is […]

Company of the Day: Wolverine Sign Works

Company:  Wolverine Sign Works Markets:  Michigan, Indiana, Ohio Headquarters:  923 Bradley Street, Owosso, Michigan  48867 Phone:  800-535-7446 Email: info@wolverinesign.com Wolverine Sign Works was founded in 1916 by two traveling salesman who decided to start a sign rental company.  They borrowed against their life insurance and since Michigan was the wolverine state they called the company […]

Justin Powell Says “Focus on What Produces Value!”

By Justin Powell, President & CEO, Huntington Billboards I sat silently, watching an endless line of cars honking and drivers yelling things I don’t care to repeat. It was 2012, and while attempting to build my seventh billboard, I had accidentally caused an enormous traffic jam. In the early days […]

Andy Goodman on Lease Rights of First Refusal

Today out of home leasing and development expert Andy Goodman analyzes right of first refusal language and notice language in an out of home lease.   Andy’s comments are in italics following the lease language. Right of First Refusal:  If, during the term of the Lease Agreement (including any extensions or renewals […]

Pete Hautem’s Out of Home Sales Rules

Today out of home sales consultant Pete Hautem reflects on some rules for out of home sales sucess. Throughout my career, I have heard and attended many sales seminars and have appreciated other sales people’s thoughts and opinions. As sales people, we all have the same goals—–just different opinions on […]