State Farm Stadium installed new end zone display, ribbon displays ahead of hosting this year’s football championship BROOKINGS, S.D. – Feb. 6, 2023 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, has equipped many football stadiums with LED displays and technology to support live events of all kinds and to enhance the […]
The World Out of Home Organization has announced a high-powered ‘Sustainability in OOH’ panel for WOO’s first in-person MENA Forum, which will take place from February 15-17, 2023 (Wednesday – Friday) in Dubai UAE. The panel will comprise panel moderator Ben Milne, Global Head of OOH dentsu, Lenaic Pineau, JC […]
Company: Trident Outdoor Headquarters: P.O. Box 443, Beulaville, NC 28518 Market: North Carolina Founded in 2012, Trident Outdoor is locally owned and operated by Chris Jarman and Jarrett Brown. Trident owns and operates 34 faces in eastern North Carolina. The two owner/operators have a combined 30 years of experience in the outdoor […]
The Santa Monica Daily Press shared the announcement made by BIG Outdoor and IKE Smart City that they would partner together to meet the terms of a contract with Santa Monica that will roll out up to 50 digital wayfinding signs. Six companies originally participated in a Santa Monica bid […]
Even though the IBO Spring Conference is in April, Insider wanted to remind members that February 28th is the cutoff date for the early registration discount. IBO members can get your registration in buy clicking on the link below. If you are a small or regional out of home company […]
Company: Tri Outdoor Market: Lehigh Valley, PA Headquarters: 1749 Red Hawk Way, Bethlehem, PA 18015 Phone: 610-838-8870 Tri Outdoor operated an 18 face outdoor advertising plant in Lehigh Valley, PA. The company was sold to Lamar Advertising in 2022 The company has been in business in excess of 50 years and is owned by […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
A Billboard Insider reader asks: Is the idea of a rotating board not something that a lot of billboard companies do anymore? We are going through some transitions in our marketing and software and I have been surprised when talking to people in the industry that the rotating bulletin idea […]
This slide from the recent Solomon Partners Media and Entertainment Summit Presentation caught Billboard Insider’s eye. It shows that public out of home companies are trading at a 9-14 times current cashflow (2022 EBIDTA). Billboard Insider’s take: Lamar has the highest valuation multiple because it has the longest weighted […]
Does the photo you need cost more than the value it will cost to get it. That is a question FotoFetch has solved. We understand that you do not wish to hire a commercial photographer. You wish to buy a photo. Once you separate the two, you quickly understand that […]
