Other News

Company of the Day – Circuit

Company: Circuit Primary Office: 1129 Clare Ave, West Palm Beach, FL 33401 Markets: CA, CO, IL, NY, NJ, MA, FL, TX Phone: (646) 504-3733 Founded by James Mirras and Alex Esposito in 2011, Circuit is an electric, micro-transit solution. Circuit uses fleets of cars that fulfill the first/last-mile gap that’s […]

Public Company Out of Home Acquisitions Down 44% in 2024

Moorgate Capital Partners produces an outstanding quarterly report on the out of home advertising industry.  Here are some charts from the report which caught Billboard Insider’s eye. Public Company M&A Activity is down. Lamar, OUTFRONT and Clear Channel Outdoor have done only $45 million in acquisitions during the first half […]

Rate this Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

The 7 Stars Runs Multi-Channel Campaign for FREENOW

the7stars has announced the successful execution of a highly targeted multi-channel campaign for Europe’s leading ride-hailing app, FREENOW. This the first time FREENOW has utilised Prospero, the7stars advanced programmatic platform powered by Hawk. The campaign, which ran this summer from May 22 to July 9, 2024, leveraged Prospero’s cutting-edge API […]

Company of the Day: Regency Outdoor

Company: Regency Outdoor Advertising Markets: California Headquarters:  8820 Sunset Blvd. West Hollywood, CA  90069 Phone: 310-657-8883 Email: info@regencyoutdoor.com Regency outdoor advertising is a privately held company which operates a plant of billboards and spectaculars with more than 300 locations in Southern California.  In July 2018 Regency sold 35 billboards along the Sunset Strip to […]

Billboard Insider Classifieds September 14, 2024

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

Andy Goodman on Right Sizing an Out of Home Easement

Today Out of Home leasing and development expert Andy Goodman talks about how to size an out of home easement. What’s the right size for an easement? The size of the easement will vary depending on the design of the structure.  On a 14′ by 48′  back-to-back structure, I would […]

Join Solomon Partners and the OAAA in Roadblock Cancer

Dear Friends, Teams led by Solomon Partners, The Out of Home Advertising Association of America, DPAA Global, and Cycle for Survival, the official rare cancer fundraising program of Memorial Sloan Kettering Cancer Center (MSK), are participating in Roadblock Cancer. This charitable non-profit advertising initiative is a highlight of this October’s […]

Company of the Day: Red Sunset

Company:  Red Sunset Land Outdoor Advertising Markets:  Minnesota Address: 9186 Raps Rd, Cook, MN. 55723 Email: info@redsunsetland.com Phone: 218-780-0477 Red Sunset Land Development operates a two two-sided static billboards with a total of 4 faces in Cook, Minnesota.  In addition to the out of home business, the company buys and sells […]

I’m inclined to cancel my OOH contract is not the same as I’ve cancelled

“I’m inclined to cancel my ooh ad contract” is not the same as “I’ve cancelled.”  That’s the lesson of OUTFRONT Media vs Hart.  Here are the facts. In May 2016 the Georgia law firm Hart and Associates signed an agreement for advertising on multiple billboards (“Agreement”) for 12 four week […]