Other News

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: United Outdoor Media

Company:  United Outdoor Media Markets: Kentucky, Tennessee, Indiana, Ohio Address:  360 North Main St, London, Kentucky, 40741-1365 Email: trey@unitedoutdoormedia.com Phone: 606-878-2660 United Outdoor Media was formed in 1996 by Baxter Bledsoe Jr, Robert Gilbert and Bobby Jones to develop signs in Southeastern Kentucky with an emphasis on I-75.  In 2002 Trey Bledsoe purchased the […]

The Ultimate Out of Home Sales Guide In eBook and Soft Cover

The Ultimate Out of Home Sales Guide is a “Client Success System.”  You can promise clients that your company’s systematic approach assures their success using OOH advertising. The Ultimate OOH Sales Guide lets you ensure results by: using a targeted/focused agenda for efficient meetings (UOOHSG page 25) conducting comprehensive data […]

Billboard Insider Classifieds February 25, 2023

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Matt Richman’s First Digital Billboard

Billboard Insider interviewed Matt Richman about starting, running and selling Billboards for Education, a Tennessee out of home company with 24 faces.  Today Matt talks about getting started and his first digital billboard. What gave you the idea to enter the out of home business. I was part of a […]

Durden Outdoor Refreshes a Real Estate Ad

  It’s a challenge to freshen up an ad in a popular out of home category like real estate.  Durden Outdoor Creative Director Bill Durden found an economical solution for Tom West Realty.   We talked with Bill. Bill, who came up with the idea for the lights? The lighting concept […]

Fotofetch Shot of the Week

The magic of recalling life’s most defining moments, replaying and reliving them in our minds. Our most treasured days, moments that changed the course of history, redefined us, made us consider what it means to be human and what it means to be alive. Moments inextricably tied to the photos […]

Company of the Day: Upland Advertising

Company: Upland Advertising and Design, Inc. Markets: Minnesota Address: 21683 Campbell Lake Rd, Merrifield, Minnesota, 56465 Email: design@uplandadvertising.com Phone: 218-828-9435 Upland Advertising and Design operates a billboard plant in Minnesota in addition to providing branding, logo development, vehicle graphics and custom signs.   [wpforms id=”9787″] Paid Advertisement

OUTFRONT Revenue up 7% in 4Q 2022

“We’re proud to deliver on our original guidance especially in light of some of the headwinds in the macro environment and the rapid rise in interest rates,” was how OUTFRONT CEO Jeremy Male led off the fourth quarter 2022 earnings call.  Here are the results from the OUTFRONT 4Q 22 […]

Andy Goodman on Making Sure the Out of Home Lease Says the Structure is Yours

Landlords sometimes argue that a billboard structure is theirs at expiry of a lease.  Today out of home leasing and development expert analyzes how the structures section of an out of home lease can protect your company and minimize costs if the billboard lease is terminated and the structure must […]