OUTFRONT and Lamar Advertising outpaced the market during the first quarter of 2024. OUTFRONT was up 20% for the first quarter on news that revenues are finally rebounding from covid and low to mid single digit revenue guidance for 2024. Lamar Advertising rose 12% versus a 10% rise in the […]
There certainly has been lots of news across the Country on Free Speech disputes, leading to several First Amendment cases recently argued in the Supreme Court, which will likely affect billboard operation and laws. For example, after Facebook, TicTok, Instagram, X (formally known as Twitter), and other social media platforms […]
New York, March 28, 2024 — Place Exchange, the leading SSP for programmatic DOOH media, has integrated with DeepIntent, the Health DSP, to offer its pharmaceutical advertisers the ability to access digital out-of-home (DOOH) inventory. Through Place Exchange, DeepIntent’s customers now gain access to the largest pool of premium DOOH […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Lakeland Outdoor Markets: Florida Headquarters: 215 E Bay Street, Suite 7, Lakeland, Florida 33810 Phone: 863-603-0373 Email: koertel@lakelandoutdoor.com Lakeland Outdoor operates a billboard billboard plant with 117 total faces including 7 digital faces in central Florida. The firm’s plant is centered on Lakeland, Florida, approximately 45 minutes east of Tampa. Lakeland Outdoor is a […]
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Gleason will step into the Executive Chairman of the Board of Directors role New York, March 29, 2024: Adams Outdoor Advertising (“Adams” or “the Company”), one of the largest out-of-home media operators in the United States, today announced the retirement of Chief Executive Officer, Kevin Gleason, effective April 1st. After […]
Have you ever lost a deal because of a problem you could have dealt with earlier in the process but were afraid to do so? Created a unrealistic proposal because we didn’t know what they might be willing to invest? Didn’t realize that they would never agree to anything but […]
Denver, CO—Get ready to embrace the energy at Apparatix Unleashed ’24! It’s the event you didn’t know you needed, taking place in the mile-high city of Denver, Colorado, from September 18-20, 2024. Why should you care? Because it’s going to be epic. Why You Absolutely Can’t Miss Unleashed ’24 (Seriously, […]
Link Media continues to grow although at a slower pace. Here are the Link Media financials extracted from the Boston Omaha 2023 10k. Revenues increased by 6% to $10.9 million during the fourth quarter of 2023 due to increases in occupancy and rate. Here are Link Media’s quarterly billboard revenues […]
