Other News

Legal & Permitting News Updates

There were a number of OOH companies in the news this week. San Jose city leaders on Tuesday are set to take the next step in making downtown digital billboards a reality. The City Council is expected to formally adopt a plan to install five new digital billboards at some of […]

Company of the Day: Blanning Company

Company:  Blanning Outdoor Advertising Markets: Tennessee, Mississippi, Alabama Email:ken@blanningco.com Phone: 615-619-2111 Blanning Company operates a billboard plant with 222 billboard faces including 6 digital units across high-traffic corridors in Tennessee, Alabama, and Mississippi.  Billboard Insider talked with Keith Blanning Howell, the company’s founder. What’s new since we talked last? Blanning […]

Adams Outdoor Expands Mid-Atlantic Presence with Acquisition of Chesapeake Outdoor

Norfolk, VA — June 16, 2025 — Adams Outdoor Advertising today announced the acquisition of Chesapeake Outdoor, a well-regarded regional out-of-home (OOH) media company serving the Eastern Shore of Virginia and Maryland. This marks Adams’ seventh strategic acquisition in just nine months, further strengthening its footprint in the fast-growing Norfolk/Virginia […]

New Data Reveals OOH Posts Lowest CPM and Highest Ad Recall in 2025

OAAA called our attention to some insights from Solomon Partners’ 2025 US Major Media CPM comparison.  The data show out of home advertising has the highest recall of any media…   And out of home advertising delivers the strongest audience ROI with a CPM which outperforms TV, print and most […]

Ballyhoo Media Signs Agreement with San Francisco Bay Ferry

Brands can now connect with the Bay Area’s most affluent and influential commuters on the water. San Francisco, CA – June 16, 2025 – Ballyhoo Media, the nation’s largest waterway media company, proudly announces its expansion into the Bay Area through an exclusive advertising agreement with the iconic San Francisco […]

Company of the Day – Blackjack Media Group

Company:  Blackjack Media Group Markets: Florida Address: 8522 State Rd 52, Hudson FL  34667 Phone: 727-857-2564 Blackjack Media Group operates a transit advertising business for the Pasco County Public Transportation system and the Lakeland Area Mass Transit District which operates as the Citrus Connection. In addition, the company does vehicle […]

Brent Porlier on Keeping Your Bank Happy

Brent Porlier called Billboard Insider after reading Lending Markets Tighten. Brent and his daughter Melissa run Porlier Outdoor Advertising company, which will soon approach 400 faces/flips in Missouri and Kansas. Brent says that lending markets have been good for Porlier and we talked about how to have a good banking […]

IBO Community Launched for Member and Conference Engagement

The Independent Billboard Operators, now simply referred to as IBO, is proud to announce two significant advancements aimed at enhancing member engagement, event management, resource amplification, and outreach to our growing membership base. Launch of IBO’s New Online Community IBO is thrilled to unveil its new online community, set to […]

Rate this Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Blue Outdoor

Company: Blue Outdoor Headquarters: 4o W 57th St, suite 1720, New York, New York  10019 Markets:  Nationwide. Phone: 212-759-0200 Email: sales@blueoutdoor.com Blue Outdoor operates an indoor and outdoor out of home plant primarily in shopping malls and lifestyle centers.  the firm has 43,448 ad faces in 327 retail locations in 42 states.  The company […]