Magna projects US out of home growth of of 6.3% in 2023 due to digital and programmatic innovations and the resilience of local advertising. The growth forecast has been reduced slightly due to recession concerns. Cinema advertising will make a strong recovery off a small base as post-covid audiences return […]
Out of home media owner Ocean Outdoor has been given planning consent to erect a purpose built sleeve which will shroud the 19th Century arch to generate funding for the English Heritage project. In keeping with the architecture of the famous white marble landmark, the covering will be sympathetically designed […]
Company: Zalla Outdoor Markets: Kentucky Headquarters: 2333 Anderson Road, Crescent Springs, KY 41017 Phone: 859-250-8793 Email: shannon@zallaoutdoor.com Zalla Outdoor operates a digital billboard on I-75 in Northern Kentucky just over the Ohio River from Cincinnati. The sign is on the most heavily traveled interstate in the Cincinnati/Northern Kentucky area and gets 284,452 […]
On March 30, 2023, the Fifth Circuit Court of Appeals ruled 2-1 that Austin’s sign code is constitutional. In April 2022 the US Supreme Court ruled on the case and remanded it in part back to the 5th Circuit Court which heard new arguments in September 2022. Here is a […]
Two US out of home stocks were up and one US out of home stock was down in the first quarter of 2023. Clear Channel Outdoor rose 14% on news of the Switzerland sale. You’ll notice that Clear Channel Outdoor fluctuated wildly during the 1st quarter. It has extremely high […]
NORMAN, OK. – Today, Lindmark Outdoor Media (“Lindmark”) unveiled its new brand identity to reflect its various business offerings under a single umbrella, coinciding with the expansion of its digital printing divisions. Until now, Lindmark conducted its outdoor advertising as Lindmark Outdoor and Lindmark Outdoor Media, and Lindmark’s billboard and […]
FotoFetch shoots photos of everything and has become an OOH Industry Standard for getting the photo you need exactly when you need it. Drone photos yes, Pro Photographers yes, even cell phone photos when you need them. We do the gamut from transit shoots to rural billboards yes. FotoFetch is […]
Company: Wolverine Sign Works Markets: Michigan, Indiana, Ohio Headquarters: 923 Bradley Street, Owosso, Michigan 48867 Phone: 800-535-7446 Email: info@wolverinesign.com Wolverine Sign Works was founded in 1916 by two traveling salesman who decided to start a sign rental company. They borrowed against their life insurance and since Michigan was the wolverine state they called the company […]
By Justin Powell, President & CEO, Huntington Billboards I sat silently, watching an endless line of cars honking and drivers yelling things I don’t care to repeat. It was 2012, and while attempting to build my seventh billboard, I had accidentally caused an enormous traffic jam. In the early days […]
Today out of home leasing and development expert Andy Goodman analyzes right of first refusal language and notice language in an out of home lease. Andy’s comments are in italics following the lease language. Right of First Refusal: If, during the term of the Lease Agreement (including any extensions or renewals […]
