Other News

SignValue’s OUTFRONT at a Glance

SignValue has prepared the following analysis of OUTFRONT’s s 1st Quarter 2023 financials.   If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and we […]

OOH Attorney: Michael Galasso

Today we interview Indiana/Ohio/Kentucky out of home attorney Michael Galasso as part of a series of interviews with out of home law specialists. OOH Attorney:  Michael Galasso Firm:  Robbins, Kelly, Patterson, Tucker Email: mgalasso@rkpt.com Phone: 513-721-3330 States of Practice: Ohio, Kentucky, Indiana How did you get involved in out of […]

SignBird’s Location of the Week – Lamar Northern California

Welcome back to SignBird’s Location of the Week! For this project, we worked in Sacramento, CA to shoot the recently acquired billboard assets by the Lamar Northern California office. You can read all about that acquisition and SignBird project in full here. This prominent digital display targets a rapidly growing […]

Maryland Eliminating Cannabis OOH Advertising

In a comment on our Cannabis shakeout post, Toni Ogle, of Insite Street Media, points out that starting July 1, 2023, Maryland will restrict sellers of recreational cannabis from using out of home advertising: As you may or may not be aware, on July 1, 2023, recreational marijuana use will […]

Company of the Day – American Outdoor Advertising

Company: American Outdoor Advertising Headquarters: 4900 Reed Rd – Suite 129 – Columbus, OH 43220 Markets: Ohio, Indiana, Florida, New York, Pennsylvania, West Virginia and Kentucky Phone: 614-451-3772 Email: aoa@columbus.rr.com American Outdoor Advertising is locally owned and operated in Columbus, OH. They currently have over 200 faces in Ohio, Indiana, […]

SignValue’s Lamar at a Glance

SignValue has prepared the following analysis of Lamar Advertising’s 1st Quarter 2023 financials.     If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and […]

Will Cannabis Industry Shakeout Hit Out of Home?

Cannabis has been a big buyer of out of home advertising.  You might want to have your out of home credit manager keep close watch on your cannabis clients. Wholesale Cannabis prices declined by an average of 27% in 2022 due to an increase in legal cannabis outlets.  There are […]

Fotofetch Shots of the Week

  By using proof of performance photos, billboard companies are able to provide assurance to clients that their ad has been displayed as desired. But customers have become more demanding, wishing to see something much more than an install photo. They want an approach shot. They want to know their […]

Verde Outdoor Connects with Lucit

Bismarck, ND 05/2023 — Lucit, the leading provider of digital billboard inventory connectivity software, is proud to announce an integration withVerde Outdoor. Lucit allows businesses to customize their digital billboard campaigns, see campaign stats, and create and share proofs in one easy-to-use app. Verde Outdoor’s clients are now able to […]

Company of the Day: American Billboards

Company: American Billboards Headquarters: Jonesboro, Arkansas 72404 Markets:  Arkansas  Phone: 870-215-2704 About: American Billboards, formerly Roc Outdoor, operates 67 billboard structures with approximately  182 faces  in the following communities in Arkansas: Augusta Blytheville Bono Brookland Cash Dell Earle Harrisburg Jonesboro Lake City Leachville Lepanto Manila Newport Osceola Paragould Walnut Ridge   To receive a free […]