Shoes on or off? Full recline or no recline? These are all questions we’ve asked ourselves when flying and likely have strong opinions about yet aren’t quite sure what is considered socially acceptable versus outright rude. This summer KAYAK, the world’s leading travel search engine, is here to help set the […]
Other News
Mobilytics Announces New Measurement and Retargeting Capabilities
Mobilytics, a leading measurement and analytics provider for the out-of-home (OOH) advertising industry, has announced new real-time measurement and retargeting capabilities. This new full-stack solution for all OOH media types will provide opportunity to see, opportunity to contact, visually adjusted contacts, and dwell times under the Out of Home Advertising […]
Company of the Day – Blackjack Media Group
Company: Blackjack Media Group Markets: Florida Address: 8522 State Rd 52, Hudson FL 34667 Phone: 727-857-6069 Blackjack Media Group operates a transit advertising business for the Pasco County Public Transportation system and the Lakeland Area Mass Transit District which operates as the Citrus Connection. In addition, the company does vehicle […]
What’s Important Now…Hot 4Q Advertiser categories
Fourth quarter total ad spend is 23% greater, on average, than the rest of the year. It’s a make-or-break time. Right now advertisers are tweaking their ad plans and sales strategies, evaluating whether or not they’ll meet their 2023 goals. It can be a “catch-up” time for your prospects and […]
Canadian Out of Home Agency Works With Law Enforcement For One of Their Own
The Canadian Out of Home Marketing and Measurements Bureau (COMMB) is lending a hand to help police solve the death of Karolina Huebner-Makurat, a Leslieville mother fatally struck by a stray bullet in Toronto’s Leslieville neighborhood on July 7. Her husband, and father to their two children, Adrian Makurat, works […]
Rate This Ad by Wes Frick
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Company of the Day: Billboard Outdoor Advertising
Company of the Day: Billboard Outdoor Advertising Markets: Oklahoma Headquarters: 2305 Leo Sun St #100, Shawnee, OK 74804 Phone: 405-273-9009 Billboard Outdoor Advertising operates a billboard plant with 56 faces in Shawnee/McCloud, Chandler and Clinton, El Reno and Kingfisher, Oklahoma. the plant is The company is owned by Billboard 4 U, […]
Billboard Insider Classifieds July 15, 2023
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Leslie Morris on Effective OOH Promos and Effective OOH ads
Today digital billboard manager Leslie Morris of Skydragon Designs talks about what’s in an effective out of home promo and an effective out of home ad. What’s in a good promo ad? You want it to grab a person’s attention. Bright colors, even a picture of something witty – a […]
OOH Sales: Being a Good Salesperson Isn’t What You Think
Think you can get by on your winning smile and your outgoing personality to pave your road to OOH sales success? There’s a widespread notion suggesting that if you’re amicable, enjoy socializing, and have a pleasing personality, you were made to be in sales! Common belief tends to exclude introverts […]