Other News

OOH Sales: Let’s Get Emotional, and Make More Sales

The typical approach of presenting features and benefits to prospective buyers in the out-of-home (OOH) industry can often be repetitive and ineffective. It’s likely that by the time you give your presentation, the prospect has already heard similar information from your competitors. Merely emphasizing features and benefits doesn’t set you […]

Adomni And Kubient Announce Merger Agreement

NEW YORK, May 24, 2023 (GLOBE NEWSWIRE) — Kubient, Inc. (NasdaqCM: KBNT, KBNTW) (“Kubient ” or the “Company”), a cloud-based software platform for digital advertising, and Adomni Inc. (“Adomni”) today announced they have entered into a definitive merger agreement, pursuant to which Adomni will merge with and into a wholly-owned subsidiary of […]

Company of the Day: Anderson Outdoor

 Company:Anderson Outdoor Advertising Headquarters: 9 Azalea Drive, Key West, FL 33040 Markets: The Florida Keys Phone: 305.294.5479 Email: AOAKW@AOL.COM Anderson Outdoor Advertising has been helping brands capitalize for over 22 years in the Florida Keys. They offer solar powered bus shelters, airport LCD monitors and backlit signs at both the airport and ferry […]

SignValue’s OUTFRONT at a Glance

SignValue has prepared the following analysis of OUTFRONT’s s 1st Quarter 2023 financials.   If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and we […]

OOH Attorney: Michael Galasso

Today we interview Indiana/Ohio/Kentucky out of home attorney Michael Galasso as part of a series of interviews with out of home law specialists. OOH Attorney:  Michael Galasso Firm:  Robbins, Kelly, Patterson, Tucker Email: mgalasso@rkpt.com Phone: 513-721-3330 States of Practice: Ohio, Kentucky, Indiana How did you get involved in out of […]

SignBird’s Location of the Week – Lamar Northern California

Welcome back to SignBird’s Location of the Week! For this project, we worked in Sacramento, CA to shoot the recently acquired billboard assets by the Lamar Northern California office. You can read all about that acquisition and SignBird project in full here. This prominent digital display targets a rapidly growing […]

Maryland Eliminating Cannabis OOH Advertising

In a comment on our Cannabis shakeout post, Toni Ogle, of Insite Street Media, points out that starting July 1, 2023, Maryland will restrict sellers of recreational cannabis from using out of home advertising: As you may or may not be aware, on July 1, 2023, recreational marijuana use will […]

Company of the Day – American Outdoor Advertising

Company: American Outdoor Advertising Headquarters: 4900 Reed Rd – Suite 129 – Columbus, OH 43220 Markets: Ohio, Indiana, Florida, New York, Pennsylvania, West Virginia and Kentucky Phone: 614-451-3772 Email: aoa@columbus.rr.com American Outdoor Advertising is locally owned and operated in Columbus, OH. They currently have over 200 faces in Ohio, Indiana, […]

SignValue’s Lamar at a Glance

SignValue has prepared the following analysis of Lamar Advertising’s 1st Quarter 2023 financials.     If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and […]

Will Cannabis Industry Shakeout Hit Out of Home?

Cannabis has been a big buyer of out of home advertising.  You might want to have your out of home credit manager keep close watch on your cannabis clients. Wholesale Cannabis prices declined by an average of 27% in 2022 due to an increase in legal cannabis outlets.  There are […]