Our office received a call the other day from one of our new OOH client’s salespeople. This normally upbeat, optimistic person was clearly feeling a little “down in the dumps”. I asked, “How can I help? You sound like you might need a little cheering up.” They said that they […]
Artie Moreno and various parties associated with Verde Investments have combined to purchase a total of 35 million shares in Clear Channel Outdoor. Here’s the group… Looks to Billboard Insider like this makes Moreno, Verde et. al. the 4th largest shareholder in Clear Channel Outdoor. Here’s our estimate… Billboard Insider’s […]
RAU Capital led the funding round as the Digital Out of Home category continues to see record growth in the AdTech industry MIAMI, July 27, 2023 /PRNewswire/ — Beeyond Media, a leading programmatic Digital Out of Home (DOOH) advertising demand-side platform (DSP), today announced the close of a $10M Seed round led by Ricardo Uribe of RAU […]
Company: Blue Outdoor Headquarters: 419 Park Ave. So., Suite 605, New York, NY 10016 Markets: Nationwide. Phone: 212.759.0200 Email: sales@blueoutdoor.com Blue Outdoor operates an indoor and outdoor out of home plant primarily in shopping malls and lifestyle centers. the firm has 41,732 ad faces in 231 retail locations in 40 states. The company was founded […]
I agree with the conclusions in Billboard Insider’s July 25, 2023 article on billboard easements. Just a couple additional observations…. We often get asked by sellers who own their land if they are better off reserving an easement and selling the board with a land lease to retain some passive […]
Place Exchange just released a report on programmatic trends for the first half of 2023. Here are the highlights. H2 2022 means the last half of 2022 and H1 2023 means the first half of 2023. From H2 2022 to H1 2023, the top 3 programmatic OOH advertising categories […]
New York, NY — Clear Channel Outdoor, Airports Division, the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced a new long-term 10-year contract with Austin-Bergstrom International Airport (AUS). The contract began April 1, 2023, and continues CCO’s commitment to revolutionizing advertising and sponsorships at […]
Formetco Sports, a leading provider of innovative video scoreboard solutions, is proud to announce that Noah Popp, a rising junior at Sequoyah High School, has been awarded the Formetco Sports’ Student Scoreboard Scholarship. Not only has Noah earned this prestigious $5,000 scholarship, but he has also been selected as the […]
Company: Borges Media Markets: Texas Address: PO Box 1201 Stephenville, TX. 76401 Phone: 254-431-2888 Borges Media operates a billboard plant with 4 digital faces and 2 static faces in Stephenville, Texas. The company was formed in 2019 and is owned by Joseph Borges who also owns a real estate firm. […]
Yesterday Billboard Insider described how easements increase the value of a billboard structure. Out of home appraisal and valuation expert Paul Wright agrees… Happy to weigh in on the value of easements in a billboard transaction. As you mentioned, the lack of a lease expense, which is often a billboard […]
