Other News

Screenverse Selects Place Exchange as Measurement Standard

New York, NY [July 12, 2023] Screenverse, a leading Digital Out-of-Home (DOOH) company in ad management, ad monetization, and programmatic ad solutions, has selected Place Exchange’s PerView solution as a measurement standard across its managed DOOH networks. This groundbreaking measurement solution, developed in accordance with the OAAA OOH Impression Measurement […]

Company of the Day: Becker Boards

Company: Becker Boards Market: Arizona, Florida, California, Illinois & Michigan Headquarters: 4350 E Camelback Rd, Suite B-195, Phoenix, AZ  85018 Phone: 480-370-7740 Becker Boards is the largest privately held billboard company in Phoenix.  It was founded by Mark Becker, a former real estate lawyer and developer and entrepreneur Joseph White.  The company has 450 total […]

Daktronics Proves It’s How You Finish That Counts

Insider’s Comments: Outstanding 4th quarter and year end results for the digital billboard maker Daktronics.  The market liked what they  heard as the stock was up 20% for the day closing at $7.33. Here are highlights from their press release. BROOKINGS, S.D., July 12, 2023 (GLOBE NEWSWIRE) — Daktronics, Inc. […]

Does Your Digital Have a Backup Generator?

In North America, we sometimes (or all the  time) take for granted that we will have continuous access to electricity to keep our digitals flipping and the lights on for our vinyls.  We should count our blessings because that is not necessarily the case in other parts of the world […]

Grupo IMU Selects Hivestack for Programmatic Digital in Mexico

  MEXICO CITY, MEXICO, MONTREAL, CANADA – July 12, 2023 – Hivestack, the world’s leading, independent programmatic DOOH ad tech company today announced a partnership with Groupo IMU, the leading out of home (OOH) media company in Mexico. Via this integration with the Hivestack SSP, Grupo IMU is entering the […]

Company of the Day – Besko Outdoor

Company:  BESKO Outdoor       Markets: Pennsylvania, New Jersey, New York. Headquarters: PO Box 280, Hamlin, Pa. 18427 Phone: 570-689-3226 Email: info@beskomedia.com Besko Outdoor was founded in the 1970’s by Ted Ericson. Ted built two outdoor advertising structures along Interstates 81 and 380 near the Scranton, Pa. area. Besko Outdoor is now a regional […]

First Get the Facts Right…

Vader Capital published a report titled Clear Channel Outdoor: Debt is a Massive Risk.  The analyst thinks the USA out of home industry is in decline.  We’ll quote the report: According to IBISWorld, the US market size is $9.5 billion in 2022, which experienced 2.1% decline a year since 2017. I expect […]

Clear Channel integrates Radar with Data Clean Room

New York, NY – Clear Channel Outdoor (NYSE: CCO), one of the world’s largest Out-of-Home (OOH) media providers, today announced new partnerships integrating its CCO RADAR® data platform with best-in-class Data Clean Room (DCR) applications and services from Aqfer, Habu, InfoSum and LiveRamp. This next-generation secure data integration revolutionizes first […]

Company of the Day: Big Outdoor

Company: Big Outdoor Markets: Nationwide Headquarters: 1528 Slocum St, Dallas, TX  75207 Phone: 214-969-5800 Email: info@bigoutdoor.com Big Outdoor owns and operates 618 high profile billboards, wallscapes bulletins and transportation advertising in 11 major US cities.  The company was started in 2013.   Billboard Insider talked with Ian Rappaport, the company’s Chief Revenue Officer. What’s new in […]

Billboard Insider Readers have company cashflow margins in excess of 40%

Billboard Insider readers are an efficient bunch to judge from our poll on out of home EBIDTA cashflow margins.  Yesterday we asked readers what their company cashflow margin was.   Most of our readers work at companies with a cashflow margin (EBITDA/Revenues) in excess of 40%.  Billboard Insider suspects this is […]