Other News

What is Your Most Unique Billboard? Grey Vick Builds His in the Water

Have you ever considered which billboard in your market is truly unique? Insider asked that question and last week heard from Jarret Brown.  This week, we hear from Grey Vick of  Grey Outdoor. Hey, I figured I’d send this over to you guys. An odd sign we own that is actually […]

The Rolling Stones are Angry… But Not at Billboards

The Rolling Stones are releasing their 24th album, the rock ‘n’ roll band’s first in 18 years. “Angry” is their first song released on video and whether they meant it or not is a fabulous tribute to the billboard industry. The video was shot throughout the streets of Los Angeles. […]

Company of the Day: Choice Media

Company: Choice Media Markets: Texas, New Mexico Headquarters: 11805 I-27, Amarillo, TX  79119 Phone: 806-352-6585 Email: Info@ChoiceMediaTX.com Choice Media is an independent billboard company which was started with nine billboard displays in 1992.  Brad Tooley is the company’s founder and President. Choice Media and its sister billboard companies of Swift Outdoor headquartered in Waco, Texas […]

Kevin Gephart on Managing Sales Reps

Today, Out of Home Sales Expert, Kevin Gephart talks about how to pay and manage sales reps. Kevin how do you adjust a compensation plan for someone’s current book of business versus additional business? Because I have spent about one fifth of my career in management, and many more years […]

Daktronics 1st Quarter Revenues Up 35%

Highlights from Daktronics fiscal first quarter press release. BROOKINGS, S.D., Sept. 06, 2023 (GLOBE NEWSWIRE) — Daktronics, Inc. (NASDAQ – DAKT) today reported results for its fiscal 2024 first quarter which ended July 29, 2023. Q1 FY2024 financial highlights: Record first quarter net sales of $232.5 million, a 35.3 percent increase from the first quarter of fiscal […]

Vistar Media Launches Retail Inventory Packages to Elevate Targeting Capabilities for DOOH Advertising Campaigns

Vistar’s Retail Inventory Packages allow marketers and omnichannel demand-side platforms (DSPs) to access prepackaged, retail-specific DOOH inventory New York, NY | September 6, 2023 – Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), announced today the launch of its new retail media targeting solution, providing […]

Company of the Day – Compass Outdoor

Company: Compass Outdoor Headquarters: 2725 Parleys Way Suite 120, Salt Lake City, UT 84109 Markets: Utah & Idaho Phone: 385.355.1510 Email:  dave@compassbillboards.com Compass Billboards is an outdoor advertising company located in Salt Lake City, UT selling billboard and ad space across Utah and Idaho. Their product lines include static and […]

LA Releases Staff Report Proposing 86 New Digital Billboards

Los Angeles has issued a Department of City Planning Staff Recommendation report which contains a proposed digital sign ordinance which will be considered by the City Planning Commission on September 14, 2023.  Some of the key items. The Los Angeles Metropolitan Transit Authority (“Metro”) is proposing to put up 86 […]

Lamar’s Digital Airport Inventory Available on Vistar’s Programmatic Platform

  Baton Rouge, LA – September 5, 2023 – Lamar Advertising, one of the largest outdoor advertising companies in the world, today announced that the company’s digital airport advertising inventory is now available to be purchased programmatically on Vistar Media. Brands and agencies can now extend the impact of campaigns […]

DPAA Summit October 10th New York City

NEW YORK – September 6, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced today that A Beautiful Noise: The Neil Diamond Musical will open this year’s Global Summit on October 10 at Pier […]