Moorgate Capital Partners has analyzed out of home leverage and cost of debt trends thru September 2023. Some chart’s in Moorgate’s report caught Billboard Insider’s eye. Weighted average debt costs have increased at the public out of home companies over the past two years although the rise has slowed during […]
Other News
Elevate Your Safety Skills at Formetco’s Safety Training Event
Elevate Your Safety Skills at Formetco’s 2024 Q1 OOH Safety Training Event In the world of outdoor advertising, safety is of paramount importance. Whether you’re an industry veteran or just starting your career, staying informed and well-trained in safety procedures is crucial. That’s where Formetco comes to the rescue […]
Media Resources Announces the Expansion of TruView Fine Pixel Pitch Digital LED Product Platform
Toronto, Ontario – December 4, 2023 – Media Resources, an end-to-end solutions provider of indoor & outdoor digital display technologies is thrilled to announce the expansion of its’ TruView fine pixel pitch LED display system. This expansion is a testament to Media Resources’ dedication to being a one-stop LED […]
Company of the Day – Garden State Outdoor
Company: Garden State Outdoor Headquarters: 2 Convention Boulevard, Suite 100, Atlantic City, New Jersey 08401 Markets: New Jersey Phone: 609.340.0040 Email: info@gardenstateoutdoor.com Garden State Outdoor and its affiliate companies, Camden Outdoor and East Coast Outdoor have created some of the most iconic outdoor advertising displays in the industry and throughout New Jersey. […]
Scenic America’s Budget
Know your opposition. Here’s Scenic America’s budget for fiscal 2019-2023. We took the numbers from Scenic America’s recent form 990. Revenues increased 7% to $1.3 million in 2022. Expenses increased by 9% to $1.3 for 2022. Scenic has 8 staff members. Cash balances have declined over the past two years […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Extra Credit Projects Wins Award for Ford Airport Billboard
GRAND RAPIDS, MICH — Michigan-based advertising and design agency, Extra Credit Projects (ECP), has been named a winner in the international 2023 Communication Arts Advertising Annual. Winning entries are showcased in the November/December issue of the magazine, which is distributed to 25,000 subscribers worldwide. Other top agencies featured include Rethink, […]
Company of the Day: GCG Media
Company: GCG Media Services Markets: Nationwide Address: New York Email: matt@gcgmediaservices.com Phone: 914-815-0227 GCG Media provides project management and media buying services to out of home advertising companies. GCG was formed inm 2009.; The company supervises the engineering, installation and operations of digital billboards and has been involved in several […]
Billboard Insider Classifieds December 2, 2023
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Scott Wells Will Be Glad to See Interest Rates Fall
Clear Channel Outdoor CEO Scott Wells appeared at the Wells Fargo TMT Summit this week. A selection of his comments. Clear Channel’s San Francisco market is showing signs of life The end of summer was not particularly robust but people are spending now. I think that the completion of the […]