By Neil Bell, Founder, New South Outdoor, LLC. As a billboard operator trying to grow my business, I juggle multiple tasks every day and not every aspect receives proper attention. There are, however, key aspects of my business I never overlook. Here are the 5 metrics that I certain to […]
Clear Channel Stock increased 14% during the third quarter of 2023 versus a 1.5% decline for the S&P 500. An investor group which includes Artie Moreno, SunChase (e.g William Pope) and Verde (think Ernie Garcia) bought more shares of Clear Channel Outdoor during the quarter. At 9/28/23 their investment […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: CR signs Markets: Iowa Address: 4701 1st Avenue SE, Suite 11, Cedar Rapids, Iowa 52402 Email: aaron@crsignsinc.com Phone: 319-826-3608 CR Signs operates 9 billboard locations having 3 digital faces and 14 static faces in Iowa. The billboards are located in the Dubuque and Cedar Rapids markets. In addition to […]
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Many people in all different types of sales consider forging a strong bond with potential clients as the holy grail to achieving sales success. The common belief is that nurturing a relationship is a prerequisite before expecting any tangible results. While there’s a kernel of truth in this, it’s this […]
This week we move from 38 traffic lanes at NEOVISION to Red Star Outdoor‘s Three Headed Monster. Here is Red Star’s Ellie Olson presenting their unique billboard. Unit #202-204 “THE THREE HEADED MONSTER” is truly one-of-a-kind—it stands as the sole three-faced spectacular billboard in all of Chicago, IL. This distinctive […]
Washington D.C., Sept. 28, 2023 — The Securities and Exchange Commission today announced that Clear Channel Outdoor Holdings Inc. agreed to pay more than $26 million to resolve charges that it bribed Chinese government officials to obtain outdoor advertising contracts in violation of the Foreign Corrupt Practices Act (FCPA). The […]
Company: Cooper Outdoor Markets: Texas, Southern Coast, Southeast of San Antonio. Headquarters: 115 Waco, Corpus Christi, Texas, 78401 Phone: 361-882-3088 Email: coopersales@cooperoutdoor.com Cooper Outdoor is a locally owned and operated family business which was founded in 1981. The company has Over 400 billboard locations in the following Texas counties: Aransas Bee Jim Wells Kendall Kleberg […]
Insider caught wind that IBO had grown significantly recently and talked with both Chris Cowlbeck, CVO, IBO USA and Rich Zecchino, Chief Legal Officer and VP of Real Estate, Adams Outdoor. Chris, how has IBO grown and aspects of the data world changed for IBO Speedway? “We began aggregating our […]
