Out of home investor Arte Moreno has purchased 14 million more shares of Clear Channel Outdoor stock according to a schedule 13D’s filed with the SEC. As of yesterday the group owned 10.6% of Clear Channel Outdoor’s common stock with a total investment value of $76 million based on yesterdays […]
December 7th, 2023 SignBird is thrilled to announce a groundbreaking addition to our suite of services tailored specifically for the Out-of-Home Advertising industry. As a part of our ongoing commitment to delivering unparalleled value, SignBird is now offering a Proof-of-Performance Partner Program. Click this link to qualify to be […]
Insider has learned that after 5 years of crafting, analysis and feedback from media owners, data providers, agencies and brands from continental and international sources, the Media Rating Council has released the OOH Standard draft for public comment which ends Dec 18th, 2023. Please click here for the MRC release and […]
MilkPEP Wins OOH Media Plan of the Year & Gold Award for ‘26.2’ Campaign in Support of Female Marathon Runners WASHINGTON, D.C. – December 5, 2023 – The Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire US out of home (OOH) advertising industry, today announced the […]
Company: Granite State Media Markets: Connecticut Address: East Brooklyn, Connecticut Phone: 860-377-1430 Granite State Media operates a billboard plant in Northeast Connecticut. The plant consist primarily of wood structures with poster panels. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word […]
As Insider continues our annual reviews of aspects of the OOH industry, this year we wanted to look at the labor and HR market. It seemed as if finding and keeping workers has been a steady theme throughout 2023. Robin Karp is the Director of Human Resources for Link Media […]
Daktronics has been on a roll and that trend continues with the reporting of their second quarter results. Here are select information from both their earnings press release and their investor call held yesterday. Q2 FY2024 financial highlights: Sales of $199.4 million, a 6.4 percent increase from the second quarter […]
NEW STUDY FROM BENCHMARKETING FINDS SHIFTING GREATER SHARE TO OUT OF HOME MEDIA DRIVES HIGHER EFFECTIVENESS AND ROI FOR BRANDS DECEMBER 5, 2023 (WASHINGTON, D.C.) – A new study from Benchmarketing, a division of Omnicom Media Group, found that increasing out of home’s share of media plan allocations leads to […]
Central America, [12/1/2023] — Color Visión, the leading outdoor advertising company in Central America, is pleased to announce the appointment of Mr. Kurt Tingey, formerly Chief Financial Officer and Executive Vice President of Clear Channel Outdoor, to its distinguished board of directors. This strategic addition comes at a crucial moment […]
Company of the Day: Fruitland Outdoor Advertising Markets: South Carolina Address: 138 Webber Rd, Faffney, SC. 29342 Email: trey@fruitlandoutdoor.com Phone: 864-425-8259 Fruitland Outdoor is a family owned billboard company that operates in the upstate of South Carolina. The company is owned and operated by Joey Lemmons who founded the company. Insider talked with Trey […]
