Your out of home company has probably been getting requests for political ads. Billboard Insider asked OAAA EVP-Government Affairs Mike Hershey to talk about political advertising do’s and don’t. How is 2024 shaping up for out of home political ads? Every election cycle is setting new records for political advertising, […]
Over the years I have posed a pivotal question literally thousands of times to OOH professionals: Is selling merely about telling? Unfortunately more than you might guess responded that they believed that it was. Often, when people find themselves in a selling situation, they believe they should educate the prospect […]
The OAAA announced this week that Olivia Oshry, formerly of Flowcode and AOL, iss their new Vice President of Marketing, reporting to EVP & Chief Marketing Officer, Julie Thompson. With more than 13 years of experience working in media, technology and DTC businesses across both large corporations and start-ups, Olivia will take the […]
By Jessica Silva, Screenverse In the bustling world of media acquisitions, few stories captivate as much as the rise of Trailhead Media. From its humble beginnings in July 2020 with no employees and no assets, Trailhead Media has skyrocketed to prominence, acquiring a staggering 40 companies in just 39 months. […]
Company: Herring Outdoor, LLC. Market: Alabama, Mississippi, Louisiana Headquarters: 525 Central Avenue, 200, Laurel, Mississippi, 39440 Phone: 601-498-4600 Herring Outdoor is a private family owned company based in Laurel, Mississippi. Herring owns and manages billboard locations in Alabama, Mississippi and Louisiana. The company is an operator associate in the IBOUSA. The company also […]
We have Grey Outdoor scheduled for our Company of the Day and in talking with Grey Vick he shared this terrific story about a site he developed. So we moved it up to the lead and wanted to share his story with you all. Our normal information on the business […]
Announcing a Brand-New Promotional Product from Circle Graphics RECEPTION BILLBOARD For two decades, our iconic 6 ft “billboard” has been a centerpiece in the Circle Graphics HQ lobby in Colorado. It’s not just a billboard; it’s a conversation starter, an eye catching piece of art, and a blank canvas […]
OREM, Utah & NEW YORK–(BUSINESS WIRE)–In a strategic move that reshapes the out-of-home (OOH) media landscape, Travel Plaza Media (TPM) forges an exclusive partnership with Adkom, appointing Adkom as its dedicated sales management group. This collaboration underscores TPM’s commitment to elevating both programmatic and direct sales initiatives, leveraging Adkom’s expertise […]
Billboard Insider featured Heritage Media as our company of the day yesterday. Terrance Carmody, one of the partners of Heritage emailed us what’s new. Los Angeles Sorry I missed this last night. I was out at a game with clients. Thank you, I saw the write up this morning. We […]
Insider learned that Chris Cowlbeck, IBO USA CVO was attending the MediaPost Political conference and had a few questions as the season unfolds. There’s also an IBO webinar Thursday that will touch on this at 1pm CST. If you’re an independent and like to attend, send an email to Becky […]
