Oregon may not be the easiest place to put up billboards for the state loves billboards when it’s time to promote tourism. The Oregon Tourism Travel Commission is using billboards to execute a new “We Like it Here. You Might Too.” travel campaign. The campaign includes TV, cinema and outdoor […]
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Company Of The Day: George Lay Signs
Company of the Day: George Lay Signs Market: Kansas Headquarters: 1016 N. Waco, Wichita, KS 67203-3999 Phone: 800-888-0433 George Lay Signs is a family-owned Wichita based signs company and billboard business. The company was started in 1955 when George Lay quit his job designing neon signs for Wichita’s leading sign […]
From The Archives: John Siegenthaler on Lindsprings
Insider originally published this post on October 28, 2015. John Siegenthaler of Lind Outdoor has developed the innovative Signsprings system for replacing the billboard vinyl strap system with a set of springs. The system allows for faster vinyl changes though the use of a hooked spring rather than straps. John […]
From The Archives: Interview with Alec Avedissian, Rareform
This post was originally published October 14, 2015. We interviewed Alec Avedissian, founder of Rareform, a California company which recycles billboard vinyl into backpacks, totes, laptop sleeves and and surf bags. 1. Alec, tell Insider a little about yourself. I was born and raised here in Southern California. I attended […]
From The Archives: Matthew Trotter, Trotter Outdoor
This interview was published on September 22, 2015. Insider met Trotter at an IBOUSA meeting. Matthew Trotter of Trotter Outdoor operates a plant of 172 static billboards and 6 digital billboards in 17 communities in South Carolina. The family-owned company is headquartered in Saluda, South Carolina. Trotter had some […]
From The Archives: Chet Atkins, Jersey Premier Outdoor
Chet Atkins has been in the outdoor business for 35 years. After stints at Steen Outdoor and Matthew Outdoor, he formed his own outdoor company in 1997. Jersey Premier Outdoor owns over 70 digital / static billboards with over 100 faces in New Jersey, Pennsylvania, Delaware and Maryland and Florida. […]
From The Archives: Insider Interviews Justin Powell, Huntington Outdoor
Justin Powell is an impressive young man in a hurry. How many 26-year-olds do you know who have founded a billboard company with 150 faces? Justin graduated from Liberty University with a BS in Business Management and started Huntington Outdoor in 2008. Huntington is headquartered in Greenville, Ohio and focuses […]
Melody Roberts: Using Creative as a Sales Tool
Melody Roberts is an award winning Creative Director who has been designing outdoor billboard advertising since 1999. In October 2015, Melody launched Out of Home Creative (outofhomecreative.com), an outdoor advertising design firm which designs traditional billboards and digital campaigns, transit shelters and any new non-traditional media as well as provides […]
Oceanside Proposed Digitals Meet Resistance
The San Diego Union-Tribune reports opposition to several proposed digital billboards in Oceanside, California. Local residents have circulated a petition asking the City Council to turn down the signs. The current sign ordinance allows as many as four digital boards on city-owned property. The council is interested in the revenue […]
Cullman, AL considers new sign rules.
The Cullman Times reports that Cullman city council is considering new off premise sign rules. Cullman passed a 6 month moratorium in on new off-premises signs in January 2016 to give the city council time to decide how to amend the sign code. The existing sign code requires off-premise signs […]
