Other News

Clear Channel to Sell Digital Billboard Ads Programatically

December 14, 2016 New York, NY and Los Angeles, CA – Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), a subsidiary of iHeartMedia, Inc., announced today with Rubicon Project (NYSE: RUBI), operator of one of the largest advertising marketplaces in the world, the development of the first automated programmatic Out-of-Home (OOH) […]

In 2017 OOH will do well and do good.

By Nancy Fletcher, OAAA President and CEO. Out of home (OOH) advertising “has the ability to really drive clever copy home that other media can’t always do as well.” This well-spoken premise – offered by the chief marketing officer of Spotify – supports my bullish predictions for the New Year. […]

Daucanski on how out of home sales needs to change.

Dave Daucanski has 15 years experience in out of home advertising sales and sales management most recently at with Clear Channel Outdoor in Dallas and Florida and prior to that at All over Media and Lamar.  Insider talked with Daucanski about how out of home sales is changing.  You can […]

Outfront VP-Midwest Tom Carroll Leaving

Tom Carroll, Outfront’s Regional VP- Midwest is leaving after a long and accomplished career.  Outfront has posted a job opening for Regional VP – Midwest. Tom Carroll spent nearly 40 years in the out of home business.  beginning with Eller in Grand Rapids in 1977.  He moved to Detroit in 1986 […]

Gainesville Georgia Considers Amended Billboard Rules

Access WDUN reports that Hall County Georgia and Gainesville Georgia are considering amended billboard regulations.    Key provisions include: Update illumination standards. A provision which requires 3 square feet of existing billboard area to be removed for every square foot of space which is converted to a digital billboard. No […]

Jason Morgan on LA’s Best Billboards

If you want to keep up with the latest billboard designs you should follow the Daily Billboard Blog.  Daily Billboard Blog is written by Jason Morgan to shine a spotlight on the outdoor ad creatives that catch his eye on his travels around Los Angeles.  With over 7,000 monthly visitors, 825 Facebook followers […]

Six New Digitals For Baldwin Park

The San Gabriel Valley Tribune reports the Baldwin Park city council approved the construction of six new digital billboards along Interstate 10.  The council needed to amend the city zoning code to allow for the digital signs. The agreement is expected to bring in more than $10 million to the city’s […]

Daktronics Seminar on Digital Content Dec 14

  By Daktronics OOH Advertising This Wednesday, December 14, we will stream the second episode in our webinar series, “Work Smarter with Daktronics.” Have you heard about this webinar? It is a six-part series that shares our industry experience with billboard owners and operators about the ins and outs of […]

Company of the Day: Wagner Outdoor

Company: Wagner Outdoor Advertising Markets: Pennsylvania Headquarters: 985 Towne Square Drive, Suite 200, Greensburg, PA  15601. Phone: 724-838-0260 101 Email: bonnie@revest.properties Wagner Outdoor Advertising is a privately held company which operates a billboard company with 30 faces in Pennsylvania.  Wagner Outdoor Advertising is affiliated with Revest Properties, Northpointe Development Group, LLC. and […]