Other News

Company of the Day – NewView Outdoor

Company: NewView Outdoor Headquarters: 162 W Main St, Suite 101 Cartersville, GA 30120 Market: Northeast Alabama Phone: 706-676-7398 Email: Sales@NewViewOutdoor.com NewView Outdoor specializes in hi-definition billboards in the Northeast and Eastern regions of Alabama. Their signs are strategically located and offer both hi-definition digital signs and traditional longer term static […]

The Billboard Industry Can Help Strengthen America

Insiders’ Comment: As our readers know, we tend not to be political, but we do think that One Small Step is an important campaign. Today, we introduce you to Dave Isay with more to follow this week on details. Thanks for your time and consideration. By Dave Isay, Founder and […]

What Daktronics Financials Say About the Digital Billboard Market

If you want to understand the digital billboard market you need to follow Daktronics commercial division which includes roadside digital billboards and spectaculars.  Daktronics released 4Q FY 24 earnings last week.  Consolidated revenue and orders were up 3%  and 15%, respectively for 4Q FY 24, but commercial sales and commercial […]

Visit Annapolis Dominates BWI Airport

Baltimore, MD — Clear Channel Outdoor, Airports Division, the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced a new partnership and sponsorship with Visit Annapolis & Anne Arundel County (VAAAC), a nonprofit Destination Marketing/Management Organization whose mission is to foster a welcoming destination and promote tourism on […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: North Jersey Advertising

Company: North Jersey Advertising, LLC. Markets: New Jersey Address: 22 Howard Blv. (202), Mt Arlington, NJ. 07856 Phone: 1-800-472-3033 North Jersey Advertising operates a 7 face digital billboard plant in the following New Jersey communities: Lake Hopatcong Frankford Belleville   To receive a free morning newsletter with each day’s Billboard […]

Billboard Insider Classifieds June 29, 2024

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

The Ultimate Success Principle

Which of the following would you say has the greatest impact on your sales team’s ultimate OOH selling success? The goals and action plans they develop and implement Their attitude and outlook about what is possible and what they can accomplish The strategies and techniques that they employ Before you […]

From Skeptic to Advocate: Real Strategies and Solutions at Apparatix Unleashed

By Kurt Tingey, Apparatix Chief Strategy Officer / Chief Financial Officer I’ll be frank—software conferences aren’t typically the highlight of my work calendar. At least they haven’t been. My initial reaction to them? Skepticism, with a side of indifference. Conventional wisdom has told me that software conferences are dry, jargon-filled, […]

Should billboard cashflow include a digital billboard replacement reserve?

Justin Powell of Huntington Outdoor asked the following question after reading our article on Billboard Cashflow: I understand that general depreciation shouldn’t count….but how about digital display replacement costs? Those are real and significant expenses you have every 10 years or so. If you don’t include those what you might actually […]