Other News

Sussex County to reintroduce sign ordinance

Coastalpoint reports that Sussex County Delaware intends to redraft and reintroduce a sign ordinance at the August 9th Council Meeting and then and then the County will hold two hearing to receive public input.  An original bill was introduced in April 2016  Several sign companies, including Clear Channel Outdoor and […]

Floating billboard targets Ocean and Monmouth

NJ105 reports that Shore Board is using a floating billboard to targeting beach goers in Ocean and Monmouth counties.  Shore Board owned by Charlie Michaels.  The board rents to businesses and for birthday announcements, welcome home announcements and congrats. Insider’s take: Wonder what the regulator authorities will do.  A floating […]

Clear Channel Outdoor Americas organic revenue up 4.6%

Iheart Media and Clear Channel Outdoor announced financial results for the 3 months ended June 2016.   You can read the financials here ,  a power point summary of the financials here and the Seeking Alpha earnings call transcript  here. Clear Channel Outdoor revenue declined by 2% to $712 million during the second […]

Outfront 2Q 2016 US Revenues up 6%

Outfront Media reported financials for the three months ended June 30, 2016 yesterday.  You can read the Outfront press release here and the Seeking Alpha earnings transcript here. Revenues increased $0.6 million (0.2%) to $385 million during the second quarter of 2016 as billboard and transit growth was offset by […]

Company of the Day: Buckland Media Group

Company:  Buckland Media Group Markets: Western Oklahoma Headquarters: Oklahoma City, OK  73112 Phone: 405-219-1800 Email: bucklandmedia@gmail.com Ben Buckland Media operates 121 billboard structures in Western Oklahoma.  The company is owned by Ben Buckland.  Buckland has a background in the radio and publishing business and has also served as the announcer for […]

Ogilvy’s Five Tips for Designing Billboards

Insider has written previously about Ogilvy on Advertising and Why Ogilvy Was Wrong About Billboards.  In our third and last post about on Ogilvy we highlight his five tips for designing billboards for maximum effect. Make your billboard “a visual scandal” but don’t overdue the scandal or you will stop traffic […]

Nick Coston Rides Central Florida

This is one of a series of occasional reports by Billboard Insider’s peripatetic correspondent Nick Coston.  Nick is an outdoor advertising consultant who specializes in OOH media planning and buying.   Here’s an account of his recent Florida road trip. Last week, during the east coast’s brutal heat wave, I […]

Company of the Day – United Advertising Corporation

Company: United Advertising Corporation Headquarters: 495 West Llif Ave., Denver CO 80223 Markets: Denver CO; Los Angeles and SanFrancisco CA; New York NY and Eastern New Jersey  Founded in 1997, United Advertising Corporation is a full-service outdoor advertising company with offices in Denver, Monmouth County, NJ, New York City and Los Angeles. Products: […]

City Settles Billboard Claim

The city of Port Orchard, WA will be paying $250,000 to the owner of a Gig Harbor advertising company to resolve a six-year legal battle. The Kitsap Sun reports the proposed settlement on a dispute that goes back to 2011. Rick Engley of Gotcha Covered Media, claimed the city in […]

Dividend Fund Likes Lamar

David Abella’s Dividend and Income Fund told Barrons last week that Lamar is one of his five top picks.  Here’s what he hold Barrons: “The digital era has made it difficult in some cases to get consumer eyeballs and on the road is a very captive audience.” The stock is […]