Other News

Company of the Day: Atomic Enterprises

Company:  Atomic Enterprises LLC (aka-Atomic Billboards) Headquarters: 216 N Mosley St #130, Wichita, KS 67202 Market: Kansas, Oklahoma Phone: 316-351-8228 Email:  sales@atomicbillboards.com Atomic Billboards is a leading independent operator and manager of outdoor advertising signage in Kansas and Oklahoma. Atomic manages  more than 40 digital billboards in Kansas and Oklahoma.  The company was started […]

Smartlink Turns 10.

OutdoorLink, Inc. celebrates a decade of serving customers and friends in the OOH advertising industry Company:  OutdoorLink, Inc. Product:  SmartLink System Headquarters:  3058 Leeman Ferry Road SW, Huntsville, AL  35801 Status:  Privately held, family owned. Founded:  2007 Employees:  26  Phone: 256-885-9768 Email:  DJ@outdoorlinkinc.com Growing from deep roots within the billboard industry, […]

What if the Reed case pops up in my market? A few lessons from Grand Junction, CO

Sign cases at the US Supreme Court aren’t common.  But in 2015, a unanimous Supreme Court struck down a local ordinance because it treated temporary church signs differently than others. This free speech case (Reed vs. Town of Gilbert, AZ) prompts an important question:  if the Town of Gilbert’s code […]

3 Straightforward Reasons For Audience Measurement

   By Michael Neel, Director of Marketing at AdMobilize There is plenty of buzz floating around the concept of “analytics for digital signage”, especially after the NRF show this year (see here and here). Many ask, “what does it mean?” , “what are the benefits”, “how does it work”, etc. […]

Company of the Day – Atwell Outdoor Advertising

Company: Atwell Outdoor Advertising, Inc. Headquarters:  2304 Winona Drive Panama City, FL 32405 Markets:  Atwell Outdoor Advertising has numerous high traffic billboards located in Bay, Washington, and Walton Counties in Northwest Florida. Phone: 850-785-6017 Email: info@atwelloutdoor.com Atwell Outdoor Advertising was founded in 1956 by H. Tolbert and Frances P. Atwell in Panama City, Florida. […]

Chaz Fuhrman on Digital Billboard Best Sales Practices

Here’s a summary of a talk Chaz Fuhrman gave on “Best Ad Sales Practices” as part of the Daktronics Work Smarter Webinar series.  Chaz is a senior account manager at Daktronics with 11 years experience in the out of home industry. What benefits does a digital billboard provide to out […]

The Latest Development in Scenic America’s Digital Billboard Lawsuit

When Insider last reported on this case, Scenic America had lost its attempt to overturn federal guidance on digital billboards on appeal and then asked the US Supreme Court to hear the case. Last week, the Supreme Court asked the government and the billboard industry – the defendants — to […]

Company of the Day: Atlantic Outdoor Advertising

Company:  Atlantic Outdoor Advertising Markets: Virginia Headquarters:  PO Box 335, McGayesville Road, McGayesville, VA  22840 Phone: 540-289-5051 Atlantic Outdoor Advertising operates a plant of static billboards, mobile truck side ads, and banners.  The company is a division of Cave Hill Corporation a custom steel fabricator and crane company which was […]

Rate This Board By Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]

Quakertown, PA to approve monument/digital sign

Intell reports that Quakertown, PA will approve a 20 by 40 monument/digital billboard at State Route 309 and 663 in Quakertown.  The board will be constructed by Catalyst Outdoor.  It will have a brick or stone base topped by three circular digital signs.  Catalyst will landscape the site. The city […]