Max Drachman is an out of home advertising investment banker with Kalil and Co. Insider talked with Drachman about trends in the out of home transactions market. What’s new on the out of home advertising M&A front? Things have been steady. We just closed a deal in Wisconsin selling Hartlind […]
Company: ATA Outdoor Headquarters: 2 Alden Ave, Greenland, NH 03840 Markets: New England, including Maine, New Hampshire, Vermont & Massachusetts Phone: (603) 436-0008 Email: info@atatransit.com Founded by Jane Cutter in 1992, ATA Outdoor was created based on a perceived need that all public transit agencies in New England, with fleets […]
Clear Channel Airports announced on Wednesday that it has signed a new 10 year agreement with the Honolulu International airport (HNL) to provide a comprehensive digital media program for 10 years. The new deal marks the first in-terminal adverting concession at HNL. The new advertising program will include iconic, state of […]
By Chris Cowlbeck Very few people like their own picture and even fewer want to use their picture in advertising. By using your picture, however, you associate yourself with your Brand and reinforce familiarity. The next time you cross paths, a customer may say, “Hey, you’re the person on the […]
By Kevin Conlin A standalone solar system is not connected to the grid; it generates and stores its own power. In this segment, I’ll clear up some myths and misconceptions about solar lighting systems. A solar generator has three key components: a solar array for generating power, a charge controller […]
Virgin Trains is launching an innovative data-driven, dynamic Digital Out-of-Home (DOOH) campaign aimed at UK car drivers to remind them that there is a stress free, fast, viable alternative. The reactive campaign automates messages based on local traffic data and vehicle recognition technology, to add relevance and context to messages […]
As a follow up to our story yesterday Elaine Chao was confirmed on Tuesday as Transportation secretary. The confirmation passed in the Senate on a 93-6 vote. Chao, who was born in Taiwan and came to the U.S. with her parents when she was 8, will face several urgent action items […]
Company: Astro Sign Company Markets: New Jersey, Pennsylvania, Delaware, Maryland, New York Headquarters: 230 East High Street, Glassboro, NJ 08028 Phone: 856-881-4300 Astro Sign Company was started in 1983 by the Painter faimily. The company specialized in painting small highway advertising displays. Since then the company has diversified into sign […]
Searching for new revenue, some states have contemplated commercial advertising on official traffic signs on the public right of way. US Senator Jerry Moran, R-KS, asked the next Secretary of Transportation about ads-on-the-road. Insider is providing the senator’s question and the reply from Elaine Chao, nominated by President Trump as Secretary […]
Last week Pasco County, Florida approved a digital sign code requiring a billboard to take down 6 faces for every new digital face they install. The sign code restricts digital flips to 15 seconds. Do you realize what a bad deal this is? For every 6 static faces which are […]
