Insider has written before about Fairways inventive “ism’s” campaign which uses empty billboards to draw attention to the power of outdoor. Here’s a description of the campaign in Fairway’s own words. By Michael Peters, General Manager at Fairway Outdoor Advertising Simple, Intriguing Messages Drive Mobile Users to One Website. What Did […]
Insider wrote last week about problems created by birds roosting on billboards. Insider asked Bobby Tatman to talk about the issues birds can create for digital billboards. Tatman is a Midwest Digital Sales Rep for Formetco. Why do birds like digital billboards? Birds typically love perching on billboards because of […]
Outfront EVP and CFO Donald Shassian spoke at the Wells Fargo 2016 Tech Media and Telecom Conference on November 9, 2016. You can listen to the webcast here. Here’s what caught Insider’s attention. Intro remarks: “The billboard is doing well…Local is strong…our yields on static and digital are going up…Canada’s […]
Austin, TX, USA – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced a five-year partnership extension with Austin-Bergstrom International Airport (ABIA) following a record year for passenger traffic. The new media program comes online […]
Nicole Hayes is OAAA’s Communications Director. She is responsible for public relations, member communications, social media, and public service efforts. Nicole joined OAAA in 2011. She began her career at the National Center for Missing and Exploited Children (NCMEC), where she helped promote implementation of the AMBER Alert system in all 50 states and abroad. Insider talked with Hayes […]
On Wednesday Insider talked about four ways shady outdoor advertising brokers cheat buyers and sellers. Here are 6 steps to protect yourself when using an outdoor advertising broker. Ask for references and contact them to see what the broker’s like to deal with. Good brokers have a long list of satisfied […]
Company: Johnson Outdoor Advertising Markets: Texas Headquarters: 102 North Mays Street, Round Rock, Texas Phone: 512-255-4300 Email: ajohnson@johnsonadv.com Johnson Outdoor advertising is a family owned company with a billboard plant in Texas. The company entered outdoor advertising in 1978 with a sign in Houston. Archie Johnson is the firm’s General […]
By Myron Laible, OAAA WASHINGTON, DC (Nov. 17) — As the Obama Administration winds down, its Department of Labor issued a new safety rule for general industry walking-working surfaces and personal fall protection, including billboards. Summary The new rule phases out an existing exemption for workers climbing on billboard […]
Insider has had problems with pigeons roosting on his Circle City Outdoor billboards. Lisa Atkinson of Premium Outdoor tells Insider that giant buzzards have a fondness for her billboards. Insider asked David English the Sales and Operations Manager of Ad-Trend, Inc. for his thoughts about keeping birds off billboards. Ad-Trend, […]
Yesterday AdQuick.com launched an online marketplace for buying and selling out of home advertising. The AdQuick founding team is made up of Silicon Valley techies. Insider interviewed AdQuick’s co-founder and CEO Matt O’Connor about the company. Prior to founding AdQuick, O’Connor worked for Amazon and Instacart. The founding team comes […]
