NEW YORK, NY (May 19, 2017) — Today, on Endangered Species Day, the National Geographic Society and members of the Outdoor Advertising Association of America (OAAA), will launch a groundbreaking OOH campaign driven by user generated content and featuring a range of animals at risk shared via the hashtag #SaveTogether. […]
The Times Free Press has run an article discussing Fairway Outdoor’s new 600 square foot digital billboard in downtown Chattanooga. Fairway recently converted the location from a static billboard to a digital billboard. The article quotes an attorney who is opposed to the sign: Compromises were made with the sign […]
Media Village posted their thoughts on the top 5 takeaways from last weeks 2017 OAAA\Geopath National Convention. Here they are: 1.Storytelling. “Those who tell stories, rule the world” said Shane Snow Chief Creative Officer of Contently. 2. Media Amplification. There is a consistent blending of the offline and virtual worlds. […]
Stuart Lee is a rarity: an insurance agent who understands the out of home business and writes policies nationwide. Stuart is an OAAA member who works for Bassler Insurance in Illinois. Insider interviewed Stuart last week. You can contact Stuart at slee@basslerins.com or 312-533-9547 Stuart, how did you get involved in the out of home business? It […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Faris Outdoor Advertising Markets: Texas, Arkansas Headquarters: 6301 Southwest Blvd, Benbrook, TX 76132 Phone: 1-817-737-4472 Faris Outdoor Advertising, Inc is a Texas based and Texan owned billboard company that was begun in 1984 and has been in continuous operation since then. Faris operates billboards in Texas and Arkansas. Most of […]
Funeral services were held May 12 for Philadelphia billboard legend Terry Steen (1941-2017). His two-word motivational plea is displayed on memorial bulletins: “Try Harder.” A decade ago, Steen was diagnosed with Parkinson’s Disease. He pushed himself to remain physically active and mentally engaged, often exercising for hours a day […]
A notable landmark driving across the Gervais Street Bridge on your way into Columbia, S.C. is a Lamar owned billboard. The billboard sits on an island on the Congaree River which used to be owned by SCANA Corp. That property was deeded to the city of Columbia as part of a […]
In 2016, OAAA and Geopath established the annual Local Case Study Contest contest to generate quantifiable proof of the value of OOH within local ad communities. The response to the contest has been tremendous, and the 2017 winners were announced at the OAAA\Geopath National Convention + Expo in New Orleans,LA. The […]
Company: Evansville Outdoor Markets: Southwest Indiana Headquarters: 999 N Congress Ave, Evansville, IN 47715 Phone: 812-471-0809 Evansville Outdoor operates a 46 structure billboard plant in Southwest Indiana. The company is privately held. David Mounts is the company’s President.
