Other News

Billboards Having Success as REIT’s

ThinkAdvisor notes the success of Specialty REITs, which own properties as diverse as farmland, document storage and outdoor ad space. Trepp Inc., an information provider for real estate and banking, notes that REITs in this category have posted a 31.44% total return year to date, and a 5.45% dividend yield, the […]

Hartford Business Journal On Digital Billboards

Hartford Business Journal has written an article titled “Electronic billboards making a serious run at CT eyeballs.”   Two thing in the article caught Insider’s eye.   The former Mayor of New Britain Tim Stewart was quoted as saying that New Britain supported a plan to convert static boards to digital boards […]

Whiteway outdoor website redesign by Out of Home Creative

Earlier this year, Billboard Insider published five design tips for a great outdoor advertising website. Well, it seems like Melody Roberts at Out of Home Creative must have read our article. Her Atlanta-based design firm recently worked with one of Atlanta’s premier out of home and billboard advertising companies, Whiteway […]

Iheart Media has iconic NY Billboard.

NEW YORK–(BUSINESS WIRE)–iHeartMedia Inc., the media and entertainment company with the largest reach of any radio or TV outlet in America, staked its claim to the New York skyline with its new presence on one of the city’s most iconic billboards, high atop the old Ruppert Ice House, overlooking the […]

Sussex County Heading to Compromise on Sign Code

In April 2016 the Sussex County planning commission proposed new sign rules for Sussex county.  Local billboard companies proposed their own version of a sign code in May 2016 because they felt they were shut out of the process.  Coastal Point reports that the city council is attempting to resolve […]

Company of the Day: Rogers Media Company

Company: Rogers Media Company Markets: Northern California, Northern Nevada. Headquarters: 5409 Rogers Street, Davis, CA  95618 Phone: 530-304-5770 Rogers Media Company is a privately held firm owned by Matt Rogers.  The company was founded in 2003 and has a network of premium freeway bulletin faces in Northern California and Nevada.  Prior […]

Company of the Day – Rock City Media

Company: Rock City Media Markets:  New York Headquarters: 33 Rock City Road, Woodstock, NY 12498 Phone:  845.679.6441 Email:  info@rockcitymedia.net Rock City Media is a family owned and operated outdoor company which operates a billboard plant in Orange, Sullivan and Ulster Counties in New York.  Insider talked with CEO Doug Barthel. Doug, tell […]

The Inside Story of the Grand Rapids Fruits and Veggie Stunt

Outfront Media and Extra Credit Projects recently teamed for an innovative fruits and veggie billboard campaign in Grand Rapids, Michigan.   Insider talked with Rob Jackson, Principal and Creative Director, Extra Credit Projects about the campaign. Tell us a little about Extra Credit Projects. Extra Credit Projects is a multi-disciplined […]

OAAA Digital Billboard Security Webinar July 25

Are you doing enough to keep your digital signs safe.  Insider has written here and here about the importance of hack-proofing your digital billboards.  The OAAA is conducting a Digital Billboard Security webinar from 11am to 12 pm, pacific standard time, on July 25, 2016 In this webinar, experts will […]

Choice Media’s Law Enforcement Campaign

Choice Media has put together three billboard layouts in support of the law enforcement community.  This is a great way to speak out in a positive way to a contentious issue.  You can contact Brad Tooley (info@choicemediatx.com) if you would like to get the designs in a format in which […]