The Indianapolis Business Journal reports that Speedway, Indianapolis has shelved plans to put five 1,000 square foot billboards on the Speedway water tower. The picture on the right shows what the tower would have looked like with advertising. The seasonal panels would have been used from April to October. The […]
The Indianapolis Business Journal says that GEFT outdoor will ask for millions in damages from Indianapolis after a federal judge ruled that the city’s former signs ordinance was unconstitutional. GEFT is entitled to monetary damages resulting from the city’s denial of two digital sign permits under an unconstitutional sign code. […]
Insider this week had the opportunity to interview Trent Lindmark, President of Blue Sky Outdoor and Blue Sky Digital Printing in Norman, Oklahoma. Company: Blue Sky Outdoor Advertising Headquarters: 2380 Industrial Blvd. Norman, OK 73069 Phone: 405-928-5800 Email: info@blueskyoutdoor.com Tell us about your territory and inventory? We have 750 bulletins faces […]
A study by PwC projects US outdoor growth at 4.3%/year for 2016-2020. Digital will become a larger percentage of the total US outdoor spend but static boards will remain stable as you can see from the following chart. Insider’s take: Static outdoor isn’t going away for three reasons. Many communities […]
On a 4 to 1 vote, the Montana Transportation Commission will allow digital billboards on land along state highways zoned commercial or industrial. The rule was first proposed on March 3 and was the subject of a public hearing in Helena on April 1. When it goes into effect later […]
This week’s billboard design tips come from the JCDecaux’s Creative Guidelines. Keep it simple. Viewers have 2 seconds to read a bus shelter ad. Be legible. Avoid thin type and complicated backgrounds. High Contrast Colors. Look at the contrasts in this JCDecaux McDonalds ad. Black Letters on a yellow or […]
The International Right of Way Association had an educational session on billboard appraisal methodologies and case law on June 14, 2016, as part of its 62nd International Conference. The presenters were J. Allen Smith of the SettlePou law firm who is chair of OAAA’s billboard valuation subcommittee, and Paul Wright of […]
Capecoral.com reports that the Cape Coral City Council has approved a Lamar proposal for two digital billboards at the foot of Cape Coral Bridge off Veterans Parkway near Del Prado Boulevard by a 6-2 vote. Lamar was the only company to submit an RFP for the sign. Here are the […]
Company: Triad Outdoor Market: North Carolina Headquarters: 131 Industrial Avenue, Greensboro, NC 27406 Phone: 336-379-8420 Triad Outdoor is a family owned company which has been in the outdoor business since 1965. The company’s plant consists primarily of 10 by 40 and 14 by 48 static billboards James T. Bryant […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
