Other News

Ten Steps to Prevent A Digital Billboard Hack

By Bill Ripp, VP Digital Development, Lamar Advertising and chairman of OAAA Digital Billboard Committee. Getting hacked is like having a heart attack. You probably won’t have one, but if you do, you’ll wonder what you could have done to prevent it.  New tools are available to dramatically reduce the […]

Dearden and Ugeux Exit Clear Channel Outdoor

Campaign reports that Matthew Dearden, Clear Channel Outdoor’s President,Europe has left the company.  Dearden joined Clear Channel Outdoor in 2010 and was president of Clear Channel UK prior to accepting the post of President of Clear Channel, Europe. Partick Ugeux, the chief transformation officer at Clear Channel International has also […]

Winterville Studying Digital Billboards

Reflector.com reports that the Winterville, North Carolina town council is studying a request by Riley Outdoor to put a digital sign on Fire Tower road near the old Sweet Karolina diner building just east of Memorial Drive/Winterville Parkway.  The town has prohibited off-premise advertising since 2006.  Winterville’s planning board voted […]

Company of the Day: See-Co Outdoor

Company:  See-Co Outdoor Advertising Markets: Oklahoma Headquarters: Oklahoma City, Oklahoma. Phone: 405-641-9243 See-Co operates a 35 face billboard plant in Purcell, Norman and Guthrie, Oklahoma.  The company is owned by Jim Benson.     Paid Ad    

Chick-fil-a Changing Agencies

Billboard Insider shared a recent post about the history of Chick-fil-a advertising and their cow campaign. After more than two decades featuring one of the most recognizable ad campaigns in recent memory, Chick-fil-a has ended its relationship with the agency that created the Chick-fil-a cows. Chick-fil-a has hired McCann Worldgroup and […]

Billboard Spacing

What’s proper billboard spacing?   When Insider approaches Winnemucca Nevada on I-80 he sees thirteen 14 by 48 steel monopole billboards spaced 500 feet apart on on the south side of the freeway.  They show up as small dark lines off I-80 on the google map picture below.  Many of […]

What You Need To Know About Pixel Pitch

Do you understand all of the LED digital billboard technical terminology and specifications?  Do you wonder what all of these terms mean  and how to make an informed purchase decision?  Formetco has prepared a series of whiteboard presentations explaining the technical terminology and specifications of an LED digital billboard one […]

Company of the Day – Scotty Outdoor

Company: Scotty Outdoor Market:  Central and Eastern North Carolina. Headquarters: P.O. Box 974 Snow Hill NC 28580  Phone:  252-468-6969 Email:  scottyshivar@gmail.com  Scotty outdoor has been serving the Central and Eastern North Carolina billboard market for over 30 years. They also build custom signs, billboard structures, vinyl installs and management.  Scotty Shivar is the owner. Paid Ad

Natchez Delays Action On Billboards

The Natchez, MS Planning Commission has voted to again postpone action on proposed changes to the city’s billboard ordinance. City Planner Riccardo Giani said last Thursday the draft text amendment to the city’s billboard regulations has been completed, but is awaiting review from legal counsel. The commission had previously postponed […]

Signal Outdoor Expands to Westchester

Effective July 1, Signal Outdoor Advertising, LLC became the operator of the Westchester County, NY, bus shelter program.  There are approximately 340 shelters with 680 ad faces.  “We are very excited about operating in Westchester as it is a premier franchise and is contiguous with other Signal markets in New […]