Outfront is flooding the Grand Rapids market with these billboards. Must be an attention getting start to a campaign. Insider would love to hear from anyone who knows what’s going in. Paid Ad
Other News
LED Quality and Brightness Matter
By Darrin Friskney, Vice President, Watchfire Signs Going back to the basics – LED stands for Light Emitting Diode. An LED is not a light bulb, but an efficient, effective, ultra-bright alternative that doesn’t burn out. And all LEDs are NOT created equal. Since we first replaced incandescent bulbs with […]
New Out of Home Creative Blog
Outdoor advertising design firm Out of Home Creative recently launched their OOH Blog with a focus on design and creative. Readers of Billboard Insider may be familiar with the firm’s founder and Chief Creative Officer, Melody Roberts since she is a guest columnist on our weekly series “Rate This Billboard.” […]
St Mary’s Sign Regulations Criticized.
Baynet reports that proposed sign regulations in St Mary’s county have been criticized as too restrictive. The county’s attorney has proposed rules which: limit sign size to 9 square feet on residential property and 32 square feet on non-residential property. prohibit signs which are lit internally. require amortization of non-conforming […]
Company of the Day: General Outdoor
Company: General Outdoor Markets: San Bernadino and Riverside Counties, Calif0rnia. Headquarters: 532 S. Hope Ave., Ontario, CA 91761 Phone: 909-983-4414 General Outdoor is a family-owned company which was founded in 1954. General Outdoor operaties a network of 10 digital bulletins in the western Inland Empire. They are located on […]
Beacons and Outdoor Advertising
What’s a beacon? A beacon is a small device which can keep track of smart phones nearby. The beacon in the picture is a couple inches long. How much does a beacon cost? The beacon in the picture costs about $30. What is the range and useful life of a […]
Road Trip Pennsylvania
Insider spent three days in Pennsylvania this week. Some observations. Lots of empty Lamar boards on I-76 between Harrisburg and Philly. At one point Insider passed three empty Lamar boards in a row. Also looked to be quite a few public service boards. Not used to seeing so many empty […]
Georgia DOT awards $600,000 in roadside enhancement and beautification grants with funds from outdoor permit fees.
Coosa Valley News reports that the Georgia Department of transportation has awarded $600,666 in grants for roadside enhancement and beautification projects. Since 2008, Georgia DOT has awarded 143 REBC grants totaling more than $5.5 million dollars to local governments and civic groups throughout Georgia. The program (previously called the GATEway […]
Outdoor Legal: File Your Formation Docs
Insider ran across an interesting 2003 Massachusetts law case which highlights the importance of filing your organization documents promptly. In November 1999 Carroll Advertising was issued a $1 million commercial liability insurance policy which covered 8 billboards it owned in Massachusetts. The policy had a carve out which said that […]
Emmit Signs
Company: Emmitt Signs Markets: Ohio Headquarters: 501 West Emmitt Ave, Waverly, OH, 45690 Phone: 740-708-1247 Emmit Signs has an 18 face plant located in Waverly and Chilcothe, Ohio. The company’s signs are 12 by 24. Six of the company’s ten existing structures are double-stacked. The company was formed in […]
