Do you understand all of the LED digital billboard technical terminology and specifications? Do you wonder what all of these terms mean and how to make an informed purchase decision? Formetco has prepared a series of whiteboard presentations explaining the technical terminology and specifications of an LED digital billboard one […]
Other News
Company of the Day – Scotty Outdoor
Company: Scotty Outdoor Market: Central and Eastern North Carolina. Headquarters: P.O. Box 974 Snow Hill NC 28580 Phone: 252-468-6969 Email: scottyshivar@gmail.com Scotty outdoor has been serving the Central and Eastern North Carolina billboard market for over 30 years. They also build custom signs, billboard structures, vinyl installs and management. Scotty Shivar is the owner. Paid Ad
Natchez Delays Action On Billboards
The Natchez, MS Planning Commission has voted to again postpone action on proposed changes to the city’s billboard ordinance. City Planner Riccardo Giani said last Thursday the draft text amendment to the city’s billboard regulations has been completed, but is awaiting review from legal counsel. The commission had previously postponed […]
Signal Outdoor Expands to Westchester
Effective July 1, Signal Outdoor Advertising, LLC became the operator of the Westchester County, NY, bus shelter program. There are approximately 340 shelters with 680 ad faces. “We are very excited about operating in Westchester as it is a premier franchise and is contiguous with other Signal markets in New […]
Cemetery Looks To Install Billboards
With fewer people opting for a traditional burial and grave site, an Easton PA Cemetery is considering installing two digital billboards overlooking Cemetery Curve on Route 22. The Morning Call reports that with more families opting for cremation, cemetery officials are looking at their options for raising money. Easton Cemetery […]
Adams Outdoor 3D Kiss Cow
We saw this post from Adams Outdoor and thought you all might enjoy. https://youtu.be/AtDD-IAKm0E If any of you have other interesting posts, let us know. Paid Advertisement
Lindmark Acquires New Mexico Assets
Lindmark Outdoor Media (formerly Blue Sky Outdoor) acquired the Southern New Mexico assets of Newman Outdoor. The transaction closed this week and now gives Lindmark over 1,400 faces from Oklahoma to New Mexico. Trent Lindmark told Insider that there are not many opportunities that emerge where a smaller outdoor company […]
Company of the Day: Link Media Outdoor
Company: Link Media Outdoor Markets: Alabama, Florida, Georgia, Wisconsin Headquarters: 8918 W 21st North, Wichita, KS 67205 Phone: 844-404-5465 Email: Info@LinkMediaOutdoor.com Link Media Outdoor is a wholly-owned subsidiary of Boston Omaha Corp, a public holding company which also has investments in insurance and real estate. Link was formed in June 2015 […]
Online and TV ads disliked way more than billboard ads.
Here’s a fascinating chart from Marketingcharts.com on the most widely disliked forms of ads. Online popups and mobile ads are disliked by an 70-75% of viewers. TV and online video ads are also highly unpopolar. Billboard ads are disliked by only 21% of viewers. Paid Ad
What is ArtPop?
Insider has previously reported on ArtPop and it’s founder Wendy Hickey. Outfront Media recently published an interview with Wendy on their web site. Here are some highlights: The concept of ArtPop started while Wendy was serving on the Board of Directors for the Poconos Arts Council. It focused on artists […]