Beacon maker Beaconstac has blog post called 7 scenarios where Beacons can Transform OOH Advertising. Two uses for beacons caught Insider’s eye. Beacons and outdoor advertising can interact with people in areas where they are waiting, e.g. airports, hospitals, bus and subway stops. JCDecaux did this in the Hong […]
Dave Haynes at the digital signage blog Sixteen Nine has an interesting post about a company which is skirting Sao Paulo’s billboard ban by using 19 laser projectors to turn the face of a citibank branch into a digital billboard. You can read a press release about the project here. Click on […]
Company: Murray Outdoor Communications Headquarters: 418 Boston Turnpike, Shrewsbury, MA 01545 About Murray Outdoor: Murray was founded in 1988 by Robert and Joseph Murray. Since its inception, Murray has built new locations, one by one, to provide coverage on New England’s major highways. The company features bulletins, mostly 14′ by 48′. All […]
DANVILLE, Ill. — (August 24, 2016) — In another advancement for the digital billboard industry, Watchfire Signs announces the launch of its MV Class, a new billboard option with a five-year guarantee to maintain uniformity and brightness in the field. Watchfire’s MV Class billboards are available for order August 23, […]
LED billboard manufacturer Daktronics returned for profitability for the financial quarter ended July 30, 2016. The market liked what it heard because Daktronics Stock ended the day up 18% to $8.18. Here are highlights from the Daktronics First Quarter Fiscal 2017 earnings release, investor presentation and seeking alpha earnings call transcript. Revenue increased […]
Insider wrote yesterday that prepayment penalties are one of the disadvantages of equipment leasing. Almost all equipment leasing companies have prepayment penalties. Insider can think of one exception – Billboard Loans – a finance company which Insider manages. Sometimes the prepayment penalties are called yield maintenance clauses. Sometimes the prepayment penalty […]
Company: Michigan Outdoor Advertising Markets: Michigan Headquarters: PO Box 2399, Petoskey, MI 49770 Phone: 231-348-0011 Email: steve@michiganoutdoor.com Michigan Outdoor operates a 23 face billboard plant in northern Michigan and the upper peninsula of Michigan. Steve and Anne Murray own the business. Paid Ad
Channel 3000 reports that Adams Outdoor has sued Dane County over the improper termination of billboard leases at the Dane County airport. Various predecessors to Adams have had a billboard lease at the Dane County airport since 1966. Adams and the Dane County airport executed a lease in 2006 which […]
Many of you got your start leasing your billboards from Courtesy Finance. Courtesy is no longer around but companies like Geneva Capital write equipment leases. Here are the pros and cons of equipment leases. Pros of Equipment Leasing 100% financing. Because leasing companies understand equipment they will often lend 100% […]
Company: Koala Outdoor Headquarters: P.O. Box 96, Lakeland, FL 33802 Markets: South Central Florida, including Lakeland, Auburndale, Mulberry, Bartow and Lake Wales Phone: 863-224-3503 Email: gotoole.koala@gmail.com Koala Outdoor Advertising operates on a “small business” model providing affordable billboards to clients who desire high visibility advertisements. Their low overheard allows them to provide billboards at a […]
