Besides focussing on billboard real estate opportunities, Michael Lang of Lang Media is now a published author.  Insider talked to Michael about his first book, “The Human Collective”.

Is “The Human Collective” your first book?  

Yes, it’s my first novel.  It’s an apocalyptic sci-fi story, set in the future where technology, greed and a select few rule the world.  Ironically, the story takes place in a worldwide great depression. Of course, there are out of home screens that scan people and display tailored messages.

Why a science fiction book?

Ever since I can remember, I have always enjoyed science fiction. Even when I was a kid, my favorite show was the Twilight Zone. Also, my ideas on world economics are a little out there for today. I believe every time a factory replaces a human with robotics, they should pay a tax that goes into an unemployment fund indefinitely.  If you replace the people forever, you pay the tax forever.  Instead of preaching to people about my ideas, I thought it would be more interesting in a sci fi story. On the other hand, I recently heard Elon Musk mention this same concept in a talk and it made me think “maybe I’m not that crazy”?

How long did it take you to write the book? 

I’m a determined type of person, so I dedicated 5 hours per every morning to write uninterrupted.  The first draft was done in three months and then it took the remainder of the year to go to print.

If I want a copy, where can I get it?  

Amazon or Barnes and Noble for the hardcopy or Audible Audiobook.

If you have an interesting hobby, adventure or skillset, let us know at Insider and we will feature you on our Saturday “Out of the Office”.

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