The OAAA is running a citywide programmatic ooh campaign during the Programmatic I/O show this week in Las Vegas.  The takeover is aimed at digital buyers attending the event to spotlight the power of programmatic OOH.   Here are some of the locations which are part of the campaign…

The OAAA ran a similar campaign in New York City in September 2024.

To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and we don’t sell our subscriber list.

Paid Advertisement