Only One Label Counts on Election Day — VOTER

clear channel outdoorThanks to Clear Channel Outdoor for allowing us to reprint their article.  Enjoy!

It’s been a tumultuous (to say the least) election cycle and for most — November 8 can’t come soon enough. To encourage more citizens to show up at the polls, the Outdoor Advertising Association of America (OAAA) launched the “Vote to Count” PSA campaign reminding Americans that while all labels matter, only one label counts on election day: VOTER. Check out the campaign captured across the nation:

OAAA Vote to Count Billboard MiamiOAAA Vote to Count Digital Los AngelesOAAA Vote to Count Poster PhiladelphiaOAAA Vote to Count Shelter PhiladelphiaOAAA Vote to Count Digital Philadelphia

The message is clear: To be heard, get out and VOTE!

In addition to voter PSAs, advertisers have embraced the election year with clever taglines on their out-of-home ads to reflect the current political atmosphere.

The AIDS Healthcare Foundation, an LA-based global nonprofit dedicated to HIV prevention, testing and healthcare, ran a cheeky ‘Feel the Burn?’ ad for FreeSTDCheck.org:

Feel the Burn FreeSTDCheck PSA

Morrie’s Automotive Group suggested relocating to Canada based on the 2016 Presidential ticket:

Morries Automotive Group Canada Billboard

Not voting Trump or Hillary? Anheuser-Busch offered a third party option — The Bud Light Party:

Bud Light Party Los Angeles Wallscape

Los Angeles-based radio personality Don Cheto used billboards to parody Trump’s stance on immigration (and his infamous hairstyle):

Don Cheto Trump Billboard

Grabbing America by the taste buds, Port of Subs offered to ‘Make America [Taste] Great Again:’

Port of Subs Make America Taste Great Again

7-Eleven promoted voter pride with ‘Speak Up’ cups, giving coffee-drinkers a chance to put their political affiliation on display:

7-Eleven Speak Up Cups billboard

And Stella Rosa suggested one you should do after you cast your vote — grab some vino and ‘Stellabrate Your Party’!:

Stella Rosa Wines Stellabrate Your Party billboard

And for some perspective, here’s a flashback, election-inspired Budweiser ad from 1956, the year Dwight D. Eisenhower successfully ran for re-election:

vintage-political-budweiser-ad-1956

Thanks for sharing in our love of political billboards. Make your next campaign a winner with Out-of-Home.


Paid Advertisement

impact-otr-dallas-only-bb-insider

Print Friendly, PDF & Email

Comments are closed.