“I don’t think there’s one respectable argument besides a little bit of snobbery.” Property owner Russ Holiday, quoted in the Post and Courier on arguments against his request to permit a digital billboard on his property.
The Post and Courier reports that residents are opposing Adams Outdoor’s request for a zoning change to convert a static billboard in Mount Pleasant, SC’s US Highway 17 into a digital sign. The town’s mayor and 200 residents have asked the county to deny the request because digital billboards are a driver distraction and out of character with the town.
Adams has stressed that electronic billboards don’t cause accidents and that the digital sign will enable the company to show public safety messages and free ads for non-profits.
Insider’s take: Good for Adams for lining up local non-profit representatives to testify in support of the sign. Insider wishes he had $1 for every time he’s hear the anti-billboards crowd say digital billboards are unsafe. The facts don’t support this claim. See Ken Klein’s “What the Feds Say About Digital Billboards Safety Research”.
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