Partnership builds on a proven North American collaboration into the international digital-out-of-home (DOOH) market, combining Media Resources’ VISIONiQ®, eQVISION™, and TruVIEW™ Transit systems with Outdoorlink’s controllers for greater efficiency, uptime, and sustainability.
Toronto, ON, and Huntsville, AL — October 30, 2025 —
Media Resources and Outdoorlink today announced the global expansion of their long-standing partnership, bringing fully integrated power and remote-management solutions to the international DOOH market.
Through this collaboration, Media Resources has integrated Outdoorlink’s controllers across its VISIONiQ® and eQVISION™ digital billboard platforms, as well as into the award-winning TruVIEW™ Transit product line. The result is a seamless combination of advanced LED display technology and intelligent power control that helps operators reduce downtime, lower operating costs, and achieve measurable sustainability gains worldwide.
“In a time when sustainability and operational efficiency are top priorities, our collaboration with Outdoorlink delivers exactly what operators need- smarter systems that last longer, consume less power, and minimize the need for field maintenance,” said Jeff Rushton, President and CEO of Media Resources. “Together, we’re helping operators boost ROI while reducing environmental impact.”
“Our goal is to create display solutions that operate at peak performance with minimal intervention,” added Cheng Qian, Chief Product Architect at Media Resources. “By embedding Outdoorlink’s controller technology directly into our LED systems, we’re enabling operators to reduce break-fix budgets, improve uptime, and cut greenhouse gas emissions through fewer site visits and lower power use.”
Outdoorlink’s controllers provide industry-leading remote power management and out-of-band connectivity, allowing operators to monitor, reboot, and resolve display or connectivity issues without dispatching field technicians. The integration enables access through both companies’ network operations portals, providing redundant and seamless control.
Continued Innovation from Both Companies
Outdoorlink’s new system provides proof-of-display verification by directly measuring on-screen light output for certified validation. Meanwhile, Media Resources introduced the TruVIEW™ Transit platform, an InfoComm 2025 Best of Show winner that replaces outdoor LCDs while using half the power and lasting twice as long. These advancements underscore both companies’ commitment to innovation, efficiency, and sustainability across the global DOOH ecosystem.
“As DOOH networks continue to expand across regions and formats, operators face new operational and environmental challenges,” said Mike Donaldson, Managing Director of Outdoorlink International. “This partnership gives our clients greater control and visibility while reducing the need for on-site service calls. We’re excited to extend these benefits globally with a partner that shares our commitment to smarter, more sustainable operations.”
“This global partnership reflects our mission to help DOOH operators worldwide achieve smarter, more efficient, and more sustainable operations,” added DJ Jennings, CEO of Outdoorlink. “By combining our power-management expertise with Media Resources’ advanced LED systems, we’re delivering solutions that redefine reliability and control for customers everywhere.”
The companies’ collaboration has already proven itself across North America, powering operations for forward-looking DOOH leaders. Together, Media Resources’ high-efficiency LED platforms, including VISIONiQ®, eQVISION™, SiteLINE™, and TruVIEW™ and Outdoorlink’s remote power-management systems have helped operators improve uptime, reduce maintenance costs, and lower energy use across thousands of digital assets.
With the launch of Outdoorlink International in 2024, the companies are extending this proven partnership to the global DOOH market, delivering advanced technology, operational efficiency, and sustainability benefits to networks worldwide.
About Media Resources
Media Resources is a North American leader in the design, engineering, manufacturing, and installation of high-performance indoor and outdoor LED display solutions for out-of-home, retail, and transportation applications. With a focus on energy efficiency and durability, the company’s solutions help organizations modernize their visual communications and reduce environmental impact.
About Outdoorlink
Outdoorlink is the industry’s trusted provider of remote power-management and monitoring technology for out-of-home and digital-out-of-home assets. Its controller systems enable operators to remotely manage power, diagnose issues, and reduce site visits—cutting costs, improving uptime, and supporting sustainability initiatives. Outdoorlink International, established in 2024, brings this innovation to DOOH and smart-infrastructure markets worldwide.
For more information, visit www.mediaresources.com or www.outdoorlinkinc.com.
Media Contact – Media Resources
Name: Tony Da Silva
Title: Senior Manager, Marketing & Demand Generation
Email: tdasilva@mediaresources.com
Phone: 416-988-9400
Media Contact – Outdoorlink
Name: Macie Banks
Title: Marketing & Communications Manager
Email: macie@outdoorlinkinc.com
Phone: +1 256-885-9768
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