• Louisiana House Billboard Bill Defeated

    This Baton Rouge newspaper headline says it all:

    House Concurrent Resolution 4, a draconian proposal to limit billboards in Louisiana, was defeated in a Louisiana State House committee by a vote of 14-3.  House resolution 4 had provisions to:

    • Limit the number of Louisiana billboards to 7,000
    • Prohibit the conversion of static billboards to digital.
    • Increase licensing fees from $25/year to $500/year per face.
    • Increase the setback between billboards from 1,000 feet to 2,000 feet
    • Make non-conforming any billboard which advertises a business more than three miles away.

    Lamar effectively countered the bill with a website, a campaign by employees on social media and a letter from CEO Sean Reilly to Louisiana legislature  personal appearance by Reilly in front of the house committee.  Reilly’s 8 years of service in the House certainly didn’t hurt Lamar’s cause.

    Insider will be watching to see what happens to Senate bill 211, the counterpart to House Concurrent Resolution 4.


    Paid Advertisement

    Print Friendly, PDF & Email

    Leave a Reply

    Your email address will not be published.