Billboard Insider’s Dave Westburg would like to extend an invitation to independent out of home companies to join him at the 2024 OOH Media Conference April 29 to May 1, 2023 in Carlsbad, California. The OAAA has programmed several events specifically for independent out of home companies. The Independent Track and Town Hall session are sponsored by Adkom/Blip.
Out of home sales expert and Billboard Insider sales columnist Kevin Gephart and Vistar Media Sr Director Jordan Fraser will present from 11:45 am to 12:55 pm Tuesday April 30 at the Independent Media Companies Deep Dive: Maximizing DOOH. Kevin will tell you how to grow DOOH revenue with an 8 point program including critical steps for company owners and sales teams. Jordan will share how independent companies are leveraging programmatic advertising and technology to grow DOOH revenue. Chad Smith, VP of Supply for Blip and Adkom will introduce the session.
Billboard Insider’s Dave Westburg will moderate an Independent OOH company Panel Discussion from 3:05 pm to 3:45 pm on Tuesday April 30. We will discuss the challenges facing independent out of home companies and what it takes to succeed in out of home. Chris Farnkopf, VP, National Sales, Adkom will introduce the town hall panel. Panelists will include:
- Grace Outdoor CEO Diana Stevenson
- Reagan Outdoor Advertising Managing Director Frances Reagan Copinga
- Oaktree Outdoor Advertising President Devon Wagner
- Mile High Outdoor and Pacific Outdoor President Steve Richards
Another outstanding event worth attending is the Solomon Partners 2024 OOH Media Conference Cocktail Reception from 5:00 pm to 6:00 pm Tuesday April 30. Here’s your chance to rub elbows with OOH company executives, bankers, hedge funds and investment bankers.
The Leadership Outlook Session from 10:55 am to 11:35 am on Wednesday May 1 is a must. You’ll hear OUTFRONT CEO Jeremy Male, Lamar Advertising President and CEO Sean Reilly and Clear Channel Outdoor CEO Scott Wells share their perspectives on the current state of the market along with predictions for the future.
You can register for the 2024 OOH Media Conference at this link.
If you wish to meet with Billboard Insider Co-Publisher Dave Westburg at the conference, email davewestburg@billboardinsider.com.
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