Coastal Observer reports that three billboards on Highway 17 in Pawleys Island, South Carolina which were damaged by Hurricane Matthew may not be replaceable. Non-conforming billboards with more than 70% damage have to be removed under a county ordinance passed last year for the Waccamaw Neck Commercial Corridor Overlay Zone. In order to be rebuilt a billboard must:
- Be on a vacant lot
- Be no larger than 200 square feed
- Not exceed 15 feet in height
- Be at least 750 feet from a church or school
- Be at least 1000 feet from another billboard.
- Lamar owns at least one of the damaged board.
County officials stopped a crew attempting to replace one fallen billboard.
Insider’s take: It may make sense to consider insuring non-conforming boards for replacement or fair market value in an areas subject to storms and hurricanes. Towns aren’t shy about using storm damage to insist that non-conforming signs must be removed.
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