Dave Haynes at the digital signage blog  Sixteen Nine has an interesting post about a company which is skirting Sao Paulo’s billboard ban by using 19 laser projectors to turn the face of a citibank branch into a digital billboard.  You can read a press release about the project here.  Click on the picture and you can read the Sixteen Nine article.

Insider’s take: Technology is blurring the lines between what is and it not a billboard.  This will cause headaches for regulators.

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