NEW YORK – September 6, 2022 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced today initial speakers for its Global Summit, to be held on October 11 at Pier 60 (Chelsea Piers) in New York City.
Speakers include:
- Kathleen Hall, Chief Brand Officer, Microsoft
- Kristin Patrick, Chief Marketing Officer, Claire’s
- Diego Vaccarezza, VP, Enterprise Media, CVS Healthcare
- Katty Kay, Presenter-at-Large and US Special Correspondent, BBC Studios
- Paul Woolmington, CEO, Canvas Worldwide
Additional speakers will be announced in the coming weeks, along with full agenda and surprise Broadway appearances. The theme of this year’s event is Digital Fast Forward and sessions will address the role of retail media, programmatic, and the growing role of Out-of-Home in today’s omnichannel mix, among other topics.
“As video and screen services continue to experience dynamic increased usage by brands and consumers and Out of Home in total is seeing dramatic growth, I look forward to this annual gathering for the advertising industry,” said Barry Frey, President & CEO, DPAA. “With travel increasing and restrictions being lifted we look forward to welcoming all of our members from the Americas, Asia, Europe, Middle East and Africa to the DPAA Global Summit.”
The DPAA Global Summit will also feature the first ever presentation of the DOOH-E (Digital Out-of-Home Excellence) Awards, a people’s choice award for the digital out-of-home industry powered by Quotient.
Sponsorships to the Summit are pacing above all previous years, a limited number of opportunities are available. For information on sponsorships, contact noah.klas@dpaaglobal.com. The DPAA Global Summit is part of New York Digital Signage Week. For more information on the Summit and to register please click here.
About DPAA
DPAA is the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix. Membership in the DPAA community brings many business acceleration benefits, including a wide array of products. DPAA offers members an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification of news; insights on software and hardware solutions; further integration into the advertising ecosystem by connecting DOOH networks, brands, agencies, ad tech and others.
[wpforms id=”9787″]
Paid Advertisement
