Keep Your Out of Home Website Flash Free

There are three reasons to avoid using Adobe’s Flash player to animate your out of home website:

(1) Security and performance issues.  Hackers have exploited several weaknesses in Flash to do nasty things.  Flash also slows down your site and hogs bandwidth.

(2) A terrible user experience.  Chrome and Firefox do not run Flash due to security concerns.  Why make it hard for customers and prospects to see your website?  This is the landing page for an out of home company website Insider visited this week:

(3) Flash is dying.  Adobe will phase out Flash by 2020.  Most websites which depend on Flash for animation are moving to HTML5.

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