Company: Lind Media
Markets: Ohio, Indiana
Headquarters: One Billboard Center, 409-411 North Main Street, Mansfield, OH 44902
Phone: 419-522-2600
Lind Media operates 1,600 billboards including 35 digital displays in 27 Ohio and Indiana counties. Lind Media was started in 1991 by John Siegenthaler. In addition to the billboard business Lind has developed the innovative Lind SignSpring system for PE poster, bulletin, vinyl and wallscape installations. The SignSpring system replaces the ratchet & rod vinyl wrap method with engineered spring & hook technology that allows for faster and vinyl changes. You can read an article on the SignSpring system here. Billboard Insider talked with Maura Siegenthaler, the company’s President and CEO
What’s new over the past year?
Over the past year at Lind Media, we have continued investing in our markets by converting static locations to digital and developing new billboard sites. We remain very optimistic about the outdoor advertising industry and are proud to be in a position to serve our clients across all of our markets. It is truly an exciting time to be in the out-of-home industry.
What you approach to measurement?
With the evolving landscape of Geopath and Place Exchange, we are currently taking a measured approach. In the meantime, we rely on industry-established formulas to estimate impressions for our inventory. Because the majority of our business is local and regional, many agencies and advertisers have been comfortable working with these numbers as they continue ramping up their use of audience-based buying. We remain active in the marketplace and closely follow industry developments.
What are some of your objectives for 2026?
Looking ahead to 2026, our focus remains on thoughtful growth—strengthening our presence within existing markets while also evaluating opportunities to expand into adjacent markets that align with our footprint and client needs. Most importantly, Lind Media’s success is driven by our team. Their professionalism, commitment to our clients, and dedication to delivering a high-quality product are the foundation of everything we do.
To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and we don’t sell our subscriber list.
Paid Advertisement
