Company of the Day: DDI Media

Company:  DDI Media

Markets:  Illinois, Indiana, Iowa, Missouri, Mississippi, Tennessee

Headquarters:  8315 Drury Industrial Parkway, St Louis, MO  63114

Phone: 314-423-5040

DDI Media operates a billboard plant with more than 1,400 faces including 44 ditital faces  concentrated Illinois, Indiana, Missouri and Tennessee. The company has the largest digital billboard network in the greater St Louis Metro area.  Tim Drury is the Company’s President.  Pat McLaughlin is SVP and General Manager.  Tony Mariana is Sr VP – Real Estate and Operations.    DDI is a member of the OAAA and Geopath and an IBOUSA operator.

How did DDI get into the out of home business?  

The Drury family used billboards for their hotels.  When they started building hotels in St. Louis they thought the prices were too high so they started developing sites.  They planned to use one face and sell the outbound to another advertiser.  They offered an operator a chance to manage the faces they didn’t need and the operator started playing permitting games on sites they were trying to develop.  The Drury’s got mad and it became personal.  The rest as they say is history.

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