Company: Circle City Outdoor

Markets:  Indiana, Minnesota

Headquarters: 1405 West Crestwood Ct, Spokane, WA  98033

Phone: 612-616-8133

Email:  fredricksonoa@msn.com

Circle City Outdoor operates 9 static billboard faces  in Indiana, 29 static billboard faces in Minnesota and 1 digital face in Minnesota.  The signs are clustered around Indianapolis, Indiana and Northfield, Minnesota.  Billboard Insider talked with the company’s general manager Duane Fredrickson.

What’s new over the past year?

We’re focused on cleaning up and extending leases.  We’ve been growing in Minnesota.  We bought 8 billboard faces in St James Minnesota in June and have signed a $250,000 line of credit with Washington Trust to finance new builds.

Tell us about your digital?

We have a 10 by 30 two sided billboard on a secondary road in New Prague Minnesota.  We converted one side to digital in December 2022.  Daktronics provided the sign.  Leslie Morris at Skydragondesigns assists us with the operation of the sign.  The sign is near New Prague’s high school and athletic fields and is sold out.  Digital signs will work on secondary roads as long as you keep your costs down.

You received a just compensation claim a couple years ago…

We received a just compensation payoff on a Martinsville, Indiana billboard which we had to take down due to the expansion of I-69.  Relocation was not a good option because we were near an overpass which would have blocked one side completely.

What did you learn?

• Get a good law firm if the state wants to take a billboard and you can’t relocate.  We used the Sever Storey, LLP  who specialize in eminent domain and were happy with the results.
• Do your homework on values.  Stark Capital Solutions prepared an appraisal of our billboard.  The appraisal helped us increase the settlement we received with the Indiana DOT.
• Stay involved. Don’t assume you can hand off a concern to your attorney and wait for the conclusion. John Weller, from our company, took charge of the case and made sure the attorney was always headed in the right direction.

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