Company of the Day: Anderson Outdoor

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Johnny Anderson, Anderson Outdoor

 Company:Anderson Outdoor Advertising

Headquarters: 9 Azalea Drive, Key West, FL 33040

Markets: The Florida Keys

Phone: 305.294.5479

Email: AOAKW@AOL.COM

Anderson Outdoor Advertising has been helping brands capitalize for over 22 years in the Florida Keys. They offer solar powered bus shelters, airport LCD monitors and backlit signs at both the airport and ferry terminal.  The Florida Keys and Key West welcome 4 million annual visitors from across the country and around the world. Anderson Outdoor is uniquely positioned to greet those visitors whether they arrive by, land, air or sea.  We talked with Johnny Anderson the company’s Founder and President.

How did you get into the out of home business?
I was a salesperson for Ackerley Outdoor Advertising back in 1988 and found out about the RFP for Bus Shelter Advertising units in the city of Key West. Then the Keys transit system wanted to expand up the Keys and I invested in another 45 Bus shelters to be positioned between Marathon and Key West. And since that expansion I was granted thru Monroe County  to expand all the way to Key Largo.
How many faces are you up to?
I have 164 faces with 3 brand new 6.5 mm digital bus shelters and plans to add 3 more in key west. I purchased my 3 new Digital Bus shelter ad panels about 6 months ago and am very pleased with the results and the City absolutely love’s them as well. They really like that I offered them 1 free flip for PSA’s or City items they want the community to know about. I purchased them Thru Kirk McNabb who owns Incite.   These digital bus shelters have taken my company ot the next level.  It’s a large investment but well worth it.

 

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