Finance

Lamar Revenues Up 4.5% in 2Q 2024

Lamar’s CEO Sean Reilly summarized the second quarter as follows: “The trends that we observed in Q1 held in Q2 strong demand from local and regional advertisers more than offset softness in some national customers allowing us to deliver solid consolidated revenue growth.”  Here are the results of Lamar’s 2Q […]

Clear Channel Outdoor Revenue Up 5.4% in 2Q 2024

“Our performance reflects healthy demand from advertisers across a majority of our markets, with notable strength in our airports and Europe-North segments,” was how CEO Scott Wells summarized Clear Channel Outdoor’s 2Q 2024 financials.  Here is an analysis of the Clear Channel Outdoor 2Q earning release, 2Q 2024 earnings presentation […]

OUTFRONT US revenue up 4% in 2Q 2024

Here is an analysis of  OUTFRONT 2Q 2024 earning release, OUTFRONT 2Q 24 earnings presentation and conference call, sponsored and analyzed by SignValue.  The analysis focuses on the company’s US results because on June 7, 2024 OUTFRONT sold its Canadian operations for approximately $297 million US which makes consolidated figures […]

Understanding Commercial Loan Documents

Many first-time commercial borrowers are shocked by the number and complexity of loan documents to get a “simple” business loan.  As a retired banker, I can assure you it is no picnic for lenders either.  Almost everyclause in every document has been added due to something that has gone poorly […]

Lamar Announces $400 Million Equity Distribution Agreement

Lamar Advertising Co (NASDAQ:LAMR) announced this week in an 8-K filing that they  have entered into an equity distribution agreement involves major financial institutions, h J.P. Morgan Securities, LLC, Wells Fargo Securities LLC, Truist Securities, Inc., SMBC Nikko Securities America, Inc. and Scotia Capital (USA) Inc. as its sales agents. […]

Rules of Thumb for Out of Home

What simple rules of thumb do you use to manage your out of home company?  Here are some of Billboard Insider’s favorites. Out of home lease costs should be less than20% of revenues.  Lease costs may have to be higher in urban areas, but they shouldn’t exceed 20% in rural […]

Catalyst Sells Assets

Remember Catalyst Outdoor, the company headed by Thaddeus Bartkowski.  The company’s business model was to secure high profile locations for digital billboards by providing a dog park or a fountain or local park or city building to a municipality.  Things haven’t gone according to plan…  Here’s what Billboard Insider knows. […]

Public OOH Stocks Trail US Market in 2Q 2024

The public out of home stocks trailed the US market in the second quarter of 2024.  The S&P 500 grew 4%, Lamar grew 1.7%, Clear Channel Outdoor declined 14.5% and OUTFRONT declined 17.7%. Public Out of Home Stock Performance for 3 months ended June 30, 2024.  S&P 500 (black), Lamar […]

Should billboard cashflow include a digital billboard replacement reserve?

Justin Powell of Huntington Outdoor asked the following question after reading our article on Billboard Cashflow: I understand that general depreciation shouldn’t count….but how about digital display replacement costs? Those are real and significant expenses you have every 10 years or so. If you don’t include those what you might actually […]

What’s Billboard Cashflow?

A Billboard Insider Reader writes: “I have always struggled when talking to owners about selling their signs and get the comment of “My cashflow is X and I heard they are selling for 12 times cashflow!” and then trying to explain to them that its Billboard Cashflow which also has […]