September 16, 2025 Celebrating Legendary Hispanic Designers in Times Square and Nationwide NEW YORK, Sept. 16, 2025 /PRNewswire/ — Women’s Wear Daily (WWD), the leading authority in fashion, beauty, and retail news, has announced a landmark partnership with OUTFRONT Media (NYSE: OUT), one of the largest and most trusted out-of-home media companies in North […]
WASHINGTON, D.C. – September 16, 2025 – Out of home (OOH) advertising is proving to be one of the most powerful tools in sports marketing, according to a new national study released today by the Out of Home Advertising Association of America (OAAA) and The Harris Poll. The findings reveal […]
Company:Go Digital America Markets: Nashville, TN, Montgomery & Troy, AL Address: 2163 Airline Dr. Ste 133, Bossier City, LA 71111 Email: info@godigitalamerica.com; steve@godigitalamerica.com Phone 844-489-6753 318-465-1340 Go Digital was founded in 2021 by Steven Keene. After selling a 100% digital billboard plant based in Louisiana, Steve and partner, Robert Gouthiere, […]
LONDON, Sept. 15, 2025 — System1, The Creative Effectiveness Platform and JCDecaux UK, the leading Out-of-Home (OOH) company, today released a new study connecting creative quality in OOH advertising with real commercial impact. The Double Take study was conducted in 7 markets and found that when OOH creative sparks emotion […]
BOSTON, September 8, 2025 — Flexcar, the first and only month-to-month car lease company, today announced the launch of a new billboard campaign in Boston, featuring messages designed to spotlight the flexibility and freedom of its offering. Flexcar partnered with PJX Media on the campaign’s placement, bringing the brand’s playful tone to life […]
If you have ever driven across Interstate 90 in the eastern portion of Washington State you are certain to see lots of wheat, corn and canola along the Interstate. What you will not see are very many billboards, as obtaining off-premise permits along the federal Interstate in the Evergreen State […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Insider’s Note: Many of us have been following Adam’s use of a rubber duck in their marketing. Yesterday Adam’s provided this update of the campaign. CHARLOTTE, N.C., Aug. 27, 2025 /PRNewswire/ — For months, drivers in all 18 Adams Outdoor Advertising markets across the country have been spotting something strange: billboards, posters, […]
Last week we polled Billboard Insider readers about AI and out of home ad design. 70% of Billboard Insider readers said they use AI to generate content which they use in out of home ads. Here are the poll results. If you are in the 30% of our readers who […]
Readers have requested more articles about AI and how it can be used in out of home. One way to use AI is to generate out of home ad ideas. Billboard Insider asked chat GPT to suggest ad slogans for an out of home ad for a dentist and got […]
