Creative

Greg Callaham Earns Five National Awards for Excellence in Advertising Design

Chattanooga-Based Design Firm Receives National Recognition for Billboard, Transit, and Logo Design Chattanooga, TN – Greg Callaham Graphic Design, a Chattanooga advertising design firm, recently announced it has earned five American Graphic Design Awards in national recognition for creative excellence. The awards were bestowed by Graphic Design USA, a nationwide trade […]

Rate this Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Why you want the long game—for better gains

Or how your billboard campaign should remain significantly consistent. If you want significant return. From Todd and Richard at Up To Something You’ll get tired of your ad long before your audience does. It happens all the time. A few weeks—or a few months—after launch, clients start to assume the […]

OAAA Announces 2025 Media Plan Award Winners

NEW YORK, N.Y. – December 3, 2025 – The Out of Home Advertising Association of America (OAAA), the premier trade association for the U.S. out of home (OOH) advertising industry, today announced the winners of its 2025 OOH Media Plan Awards, marking the program’s 25th year celebrating the most effective […]

Do These Go Together?

Thanks to Rob Kennerson who sent us a picture of this side by side and raised for us the question, Do These Two Ads Go Together?    Maybe you have noticed side by side signs that you have seen and say to yourself, “hmmm… I’m not sure I would have […]

What Does It Take To Win?

WHAT DOES IT TAKE TO WIN? Webinar Thursday, Dec. 4 @ 2pm ET Have you ever wondered what judges look for in a creative awards show? The IBO Creative committee will be reviewing the 2025 Indie Impact Award winners to reveal some insights into what traits make a winning entry. […]

OUTFRONT and Google run AI campaign

NEW YORK, Nov. 14, 2025 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT), and Google DeepMind today announced the launch of ‘Imagine If…’ – an artistic and cultural civic program that invites New Yorkers across all five boroughs to co-create a city-wide visual experience with local artists.   Imagine If…’ asks subway riders to […]

Rate this ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Is That Billboard Falling? Nope, It’s On Purpose!

If you’re driving along Highway 789 just east of Lander, Wyoming, you might spot a billboard that looks a little… off-kilter. Don’t worry, it’s not a construction mistake; it’s a purposefully tilted board designed by YESCO to catch your attention! This unique display was built to tilt in either direction, […]

Nick Coston on Why Everything Reads the Same

Much of the extra time in my workday I spend reading your OOH posts, articles, viewing photos of billboards, analyzing new media tech platforms, attending OOH related conferences and shows, and writing my own opinion pieces. I enjoy reading what my OOH colleagues have to say. I’ve become accustomed to […]