Upset Winner Used Billboards in Alabama

By Ken Klein, EVP-Government Affairs, OAAA

The winning candidate in the Alabama Senate election used billboards to deliver powerful, historic messages.

On December 12, Doug Jones (D-AL) was elected to fill the US Senate seat vacated by Jeff Sessions (R-AL), who joined President Trump’s cabinet as Attorney General.

Jones’ won the special election with 49.9 percent.  Republican nominee Roy Moore got 48.4 percent, with 1.7 percent to write-ins.

In Alabama, Lamar Advertising Company said Jones’ campaign bought a statewide billboard package. Jones for Senate billboards touted Jones’ role as prosecutor of Klansmen convicted of bombing a church in Birmingham in 1963, killing four young girls.

Dr. Martin Luther King delivered the eulogy to more than 8,000 people who attended the funeral.

 

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