The headline says it all: “Billboards enhance revenue without raising taxes.”  This from an editorial by Oceanside City Councilman Jerry Kern in the San Diego Union Tribune.  Kern points out the benefits of digital signs.

• Four Digital Signs on city land would create $1 million/year in lease revenue for the city which is enough for Oceanside to hire 5 police officers or to build and maintain a swimming pool.

• Digital signs serve as a community message center for Amber Alerts and public service announcements at no cost to the city.

Insider’s take.  A terrific editorial.  Fact based.  No ranting.  Kern points out the specifics of what a billboard can do for the local community and calmly refutes the claims by the anti billboard crowd.

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