Hard to believe that Billboard Insider is entering our 8th year of operation.  We started Billboard Insider in July 2015 to fill the gap for out of home news delivered online.  We turned a small profit in our first month of operation and have flourished since thanks to your support and readership.  We had over 663,170 views from 255,903 unique users in the twelve months ended June 2022.

Some of our priorities for the coming year.

A focus on original content.  There is always a meed for press releases, but we want to emphasize content and analysis which might not be available elsewhere.  Almost half of our stories are unique to our site.  We will continue to emphasize our own content in the year ahead.

A focus on North America.  75% of our readers are in North America and our coverage will reflect this.  We cover overseas out of home to the extent that it impacts how to run a US out of home business.

More publishing.  We are trying to help you run your business better.  We’ve published three books on the out of home business.

• The Ultimate OOH Sales Guide
• Billboard Insider’s Guide to Leases, Easements and Real Estate
• In Their Words: Out of Home Executives Talk About Out of Home.

Look for at least one more title in the year ahead.

Some of our best ideas come from our Readers. How are we doing?  What changes or additions would you like to see at Billboard Insider?  What topics would you like us to cover?  Let us know by emailing info@billboardinsider.com or by using the form below.

[wpforms id=”56784″]

Paid Advertisement